advertising value marked an eight percent decrease from 2019.
The Italian media market's value in 2020 amounted to 14.5 billion euros, a six percent decrease from its 2019 value of 15.43 billion. The decrease was likely caused by the impact of COVID-19 on the industry. Out of the total 2020 value, 7.9 billion euros came from advertising alone. The 2020 Value of the media market in Italy in 2019 and 2020 (in billion euros)
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Statista. (July 15, 2021). Value of the media market in Italy in 2019 and 2020 (in billion euros) [Graph]. In Statista. Retrieved June 01, 2023, from https://www.statista.com/statistics/272682/value-of-the-entertainment-and-media-market-in-italy/
Statista. "Value of the media market in Italy in 2019 and 2020 (in billion euros)." Chart. July 15, 2021. Statista. Accessed June 01, 2023. https://www.statista.com/statistics/272682/value-of-the-entertainment-and-media-market-in-italy/
Statista. (2021). Value of the media market in Italy in 2019 and 2020 (in billion euros). Statista. Statista Inc.. Accessed: June 01, 2023. https://www.statista.com/statistics/272682/value-of-the-entertainment-and-media-market-in-italy/
Statista. "Value of The Media Market in Italy in 2019 and 2020 (in Billion Euros)." Statista, Statista Inc., 15 Jul 2021, https://www.statista.com/statistics/272682/value-of-the-entertainment-and-media-market-in-italy/
Statista, Value of the media market in Italy in 2019 and 2020 (in billion euros) Statista, https://www.statista.com/statistics/272682/value-of-the-entertainment-and-media-market-in-italy/ (last visited June 01, 2023)
Value of the media market in Italy in 2019 and 2020 (in billion euros) [Graph], Statista, July 15, 2021. [Online]. Available: https://www.statista.com/statistics/272682/value-of-the-entertainment-and-media-market-in-italy/