Sources used to decide where to go on family vacations in the U.S. 2015

Leading sources used to decide where to go on family vacations in the United States as of 2015

Sources used to decide where to go on family vacations in the U.S. 2015 This statistic shows the leading sources used to decide where to go on family vacations in the United States as of May 2015. During the survey, 73 percent of respondents said they used search engines to decide where to go on their family vacation.
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Leading sources used to decide where to go on family vacations in the United States as of 2015

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Share of respondents
Search engine73%
Recommendations of friends and family71%
Online booking site61%
Travel review websites 55%
Travel supplier website 41%
Social media37%
Magazines32%
Guidebook29%
Travel club (e.g. AAA)25%
Travel blogs24%
Tourist office website22%
Travel agent15%
Newspapers12%
Tourist office - in person or via phone11%
Tour operator website or brochure (e.g. Globus, Collette)10%
Other 2%
Share of respondents
Search engine73%
Recommendations of friends and family71%
Online booking site61%
Travel review websites 55%
Travel supplier website 41%
Social media37%
Magazines32%
Guidebook29%
Travel club (e.g. AAA)25%
Travel blogs24%
Tourist office website22%
Travel agent15%
Newspapers12%
Tourist office - in person or via phone11%
Tour operator website or brochure (e.g. Globus, Collette)10%
Other 2%
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This statistic shows the leading sources used to decide where to go on family vacations in the United States as of May 2015. During the survey, 73 percent of respondents said they used search engines to decide where to go on their family vacation.
Show more
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