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Consumer associations with e-mail in the United Kingdom (UK) 2013
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Consumer associations with e-mail in the United Kingdom (UK) 2013
Consumer associations with e-mail communication from businesses in the United Kingdom (UK) 2013*
This statistic displays consumer attitudes towards e-mail in the United Kingdom (UK) in 2013. Among UK consumers, e-mail was mostly considered quick and spontaneous.
Consumer associations with e-mail communication from businesses in the United Kingdom (UK) 2013*
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Description
Source
More information
This statistic displays consumer attitudes towards e-mail in the United Kingdom (UK) in 2013. Among UK consumers, e-mail was mostly considered quick and spontaneous.
Show more- Show sources information
- Show publisher information
- Release date
- May 2014
- Region
- United Kingdom
- Survey time period
- 2013
- Supplementary notes
-
* Question asked: "Please choose the words that you most associate with the different ways that [industry sector] communicate with you?"
** Average = 100
Source
- Show sources information
- Show publisher information
- Release date
- May 2014
More information
- Region
- United Kingdom
- Survey time period
- 2013
- Supplementary notes
-
* Question asked: "Please choose the words that you most associate with the different ways that [industry sector] communicate with you?"
** Average = 100
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Statistics on "E-mail marketing in the United Kingdom (UK)"
- Overview
The most important statistics
- Digital advertising expenditure in the United Kingdom (UK) from 2008 to 2017, by format (in million GBP)Digital advertising spending in the UK 2008-2017, by format
- E-mail marketing spending at UK companies from 2007 to 2018E-mail marketing budget in the UK from 2007 to 2018
- E-mail marketing key performance indicators (KPIs) in the United Kingdom (UK) in 2017E-mail marketing KPIs in the United Kingdom (UK) 2017
- How much is the approximate return you get back for every pound spent on e-mail marketing?E-mail marketing's return on investment (ROI) in the United Kingdom (UK) 2015-2017
- Approximately what proportion of your total sales can you attribute to the e-mail marketing channel?Share of sales attributable to e-mail marketing in the UK 2016-2018
- What percentage of your marketing budget is spent on e-mail?Share of marketing budget spent on e-mail marketing in the United Kingdom 2012-2017
- Looking forward, how would you expect your company’s expenditure on e-mail to change?Expected change in e-mail marketing expenditure in the United Kingdom (UK) 2011-2017
- Open, click and unsubscribe rates
The most important statistics
- E-mail marketing open rate historical trend in the United Kingdom (UK) from 2009 to 2017E-mail marketing open rate trend in the United Kingdom (UK) 2009-2017
- E-mail marketing open rates in the United Kingdom (UK) in 2017, by sectorE-mail marketing open rates in the United Kingdom (UK) 2017, by sector
- E-mail marketing click-to-open rates in the United Kingdom (UK) from 2009 to 2017E-mail marketing click-to-open rates in the United Kingdom (UK) 2009-2017
- E-mail marketing click-to-open rates in the United Kingdom (UK) in 2017, by sectorE-mail click-to-open rate in the United Kingdom (UK) 2017, by sector
- E-mail marketing click-through rate in the United Kingdom (UK) in 2017, by sectorE-mail marketing click-through rate in the United Kingdom (UK) 2017, by sector
- E-mail marketing unsubscribe rates in the United Kingdom (UK) from 2010 to 2017E-mail marketing unsubscribe rates in the United Kingdom (UK) 2010-2017
- Unsubscribe rates in the United Kingdom (UK) in 2017, by industry sectorUnsubscribe rates in the United Kingdom (UK) 2017, by industry
- E-mail opens on mobile devices in the United Kingdom (UK) from 2010 to 2017E-mail opens on mobile devices in the United Kingdom (UK) 2010-2017
- Attitudes of UK marketers
The most important statistics
- How do you manage your e-mail marketing program?E-mail marketing outsourcing and management in the United Kingdom (UK) 2017
- How do you measure the success of email campaigns?Measure of success for email campaigns in digital marketing in the UK 2017
- Which of the following stop you from achieving your e-mail marketing goals?Factors preventing e-mail marketing success in the United Kingdom (UK) 2013-2017
- Share of respondents who rated the following marketing channels as ‘excellent’ or ‘good’ for ROI in the United Kingdom (UK) in 2016 and 2017Most effective marketing channels for ROI in the UK 2016-2017
- Share of respondents who said that they used the following email marketing practices in the United Kingdom (UK) in 2016 to 2018Email marketing practices used in companies in the UK 2016-2018
- What type of e-mail message helps you to achieve your email campaign goals?E-mail message types used for B2B and B2C marketing in the United Kingdom (UK) 2017
- What type of email message helps you to achieve your email campaign goals?E-mail message types used to achieve email campaign goals in the UK 2017
- How would you rate your company’s overall level of competence in e-mail marketing?E-mail marketing competence of businesses in the United Kingdom (UK) 2011-2017
- Consumer behavior
The most important statistics
- Reasons for subscribing to e-mails from brands and companies among internet users in the United Kingdom (UK) from 2015 to 2017Reasons for subscribing to e-mails from brands/companies in the UK 2015-2017
- Actions taken by the consumers upon receiving an interesing promotional email in the United Kingdom (UK) from 2011 to 2017Actions taken by UK consumers when receiving an interesting marketing email 2011-2017
- Share of interesting or relevant marketing emails according to consumers in the United Kingdom (UK) between 2011 and 2017Share of interesting marketing emails according to consumers in the UK 2011-2017
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Consumer attitudes towards receiving mail and e-mail in the United Kingdom (UK) 2013
- Mail and e-mail: ease of use in the United Kingdom (UK) 2013
- Consumer associations with mail from businesses in the United Kingdom (UK) 2013
- Change in consumer attitudes towards mail marketing in the UK 2007-2013
- Consumer behavior with mail in the United Kingdom (UK) 2013, by letter type
- Preference for mail versus e-mail marketing in the United Kingdom (UK) 2013, by type
- Challenges to deliver successful email marketing programs in the UK 2016-2017
- Message types encouraging consumers to sign up for emails in the UK 2017
- Marketing tactics returning the best ROI paired with e-mail marketing UK 2012-2014
- Importance of e-mail marketing in the United Kingdom (UK) 2010-2013, by B2B and B2C
- Primary driver of changes in e-mail marketing volume in the United Kingdom (UK) 2013
- E-mail marketing open rates in the United Kingdom (UK) 2017
- E-mail marketing unsubscribe rates in the United Kingdom (UK) 2017
- Marketing e-mail open rates in the U.S. in 2016, by industry
Studies
- E-mail marketing
- E-mail marketing in the United Kingdom (UK)
- Marketing personalization
- E-mail usage in the United States
- The Belgian CMO Marketing Survey 2018
- 2019 State of Email Report
- The Return on Email Personalization
- Digital marketing in the United Kingdom (UK)
- E-Mail Marketing Factbook
- Digital advertising in the U.S.
- Digital advertising formats in the U.S.
- Digital marketing in Italy
- Social media marketing
- Content marketing
- Influencer marketing in the United Kingdom (UK)
Statistics on "E-mail marketing in the United Kingdom (UK)"
- Digital advertising expenditure in the United Kingdom (UK) from 2008 to 2017, by format (in million GBP)
- E-mail marketing spending at UK companies from 2007 to 2018
- E-mail marketing key performance indicators (KPIs) in the United Kingdom (UK) in 2017
- How much is the approximate return you get back for every pound spent on e-mail marketing?
- Approximately what proportion of your total sales can you attribute to the e-mail marketing channel?
- What percentage of your marketing budget is spent on e-mail?
- Looking forward, how would you expect your company’s expenditure on e-mail to change?
- E-mail marketing open rate historical trend in the United Kingdom (UK) from 2009 to 2017
- E-mail marketing open rates in the United Kingdom (UK) in 2017, by sector
- E-mail marketing click-to-open rates in the United Kingdom (UK) from 2009 to 2017
- E-mail marketing click-to-open rates in the United Kingdom (UK) in 2017, by sector
- E-mail marketing click-through rate in the United Kingdom (UK) in 2017, by sector
- E-mail marketing unsubscribe rates in the United Kingdom (UK) from 2010 to 2017
- Unsubscribe rates in the United Kingdom (UK) in 2017, by industry sector
- E-mail opens on mobile devices in the United Kingdom (UK) from 2010 to 2017
- E-mail marketing unsubscribe-to-open rates in the United Kingdom (UK) from 2009 to 2017
- How do you manage your e-mail marketing program?
- How do you measure the success of email campaigns?
- Which of the following stop you from achieving your e-mail marketing goals?
- Share of respondents who rated the following marketing channels as ‘excellent’ or ‘good’ for ROI in the United Kingdom (UK) in 2016 and 2017
- Share of respondents who said that they used the following email marketing practices in the United Kingdom (UK) in 2016 to 2018
- What type of e-mail message helps you to achieve your email campaign goals?
- What type of email message helps you to achieve your email campaign goals?
- How would you rate your company’s overall level of competence in e-mail marketing?
- Which three areas of email marketing do you really need to focus on in the next year?
- In what ways do you think that artificial intelligence could improve email marketing performance?
- Reasons for subscribing to e-mails from brands and companies among internet users in the United Kingdom (UK) from 2015 to 2017
- Actions taken by the consumers upon receiving an interesing promotional email in the United Kingdom (UK) from 2011 to 2017
- Share of interesting or relevant marketing emails according to consumers in the United Kingdom (UK) between 2011 and 2017
- Attitudes of respondents to receiving e-mail and mail marketing in the United Kingdom (UK) in 2013*
- Ease of use of e-mail versus mail according to consumers in the United Kingdom (UK) in 2013*
- Consumer associations with mail communication by businesses in the United Kingdom (UK) 2013*
- Consumer attitudes towards mail marketing messages in the United Kingdom (UK) in 2007 and 2013*
- Consumer behavior when receiving mail in the United Kingdom (UK) in 2013, by letter type*
- How do you prefer to hear from companies that you have/have not used before?*
- What are the most significant challenges to successfully delivering automated email marketing programs?
- What type of e-mail message helps you to encourage consumers to sign-up for your emails?
- E-mail when integrated with which of the following marketing tactics delivers the best ROI?
- How important is e-mail marketing within your business strategically?
- What was the primary driver of change in the volume of e-mails sent in 2013?
- E-mail marketing open rates in the United Kingdom (UK) in 2017
- E-mail marketing unsubscribe rates in the United Kingdom (UK) in 2017
- Average marketing e-mail open rates in the United States in 2016, by industry
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