Burberry's number of stores worldwide by outlet type and region 2022
Rise of Burberry
Burberry was established by Thomas Burberry in Basingstoke, England in 1856. Initially, the company focused on providing good quality outdoor clothing, designed to protect people from typical British weather. Burberry is now headquartered in London and has broadened its product range significantly. Burberry's revenue has grown substantially over the last ten years, generating about 2.34 billion GBP in 2020.
Perception of Burberry in the United States
As well as being one of the most valuable luxury brands in the world, Burberry is a very well-known luxury fashion brand in the United States. As of 2018, 37 percent of U.S. consumers expressed a desire to own Burberry products.