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SMBs in the U.S. - social media usage 2014
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SMBs in the U.S. - social media usage 2014
Social media used by local merchants for marketing/promotional efforts in the United States in 2014
by Statista Research Department,
last edited
Jun 11, 2015
The graph shows the social media types preferred by local merchants from the United States for marketing or promotional efforts in 2014. During a June 2014 survey, Street Fight found that more than 50 percent of local merchants used Facebook in their marketing efforts.
Social media used by local merchants for marketing/promotional efforts in the United States in 2014
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by Statista Research Department,
last edited
Jun 11, 2015
The graph shows the social media types preferred by local merchants from the United States for marketing or promotional efforts in 2014. During a June 2014 survey, Street Fight found that more than 50 percent of local merchants used Facebook in their marketing efforts.
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- As a Premium user you get access to the detailed source references and background information about this statistic.
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- Release date
- June 2015
- Region
- United States
- Survey time period
- June 2014
- Number of respondents
- n = 553 local merchants
- Special properties
- respondents from business and consumer services, local retail, and restaurants
- Method of interview
- Online survey
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- June 2015
More information
- Region
- United States
- Survey time period
- June 2014
- Number of respondents
- n = 553 local merchants
- Special properties
- respondents from business and consumer services, local retail, and restaurants
- Method of interview
- Online survey
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Statistics on "Social media advertising in the Netherlands"
- Market overview
The most important statistics
- Number of individuals using the leading social media platforms in the Netherlands in 2019, by social network (in million users)Social media penetration in the Netherlands 2019, by social network
- Number of daily active users (DAU) of the leading social media platforms in the Netherlands from 2016 to 2019, by social network (in million users)Social media active daily user penetration Netherlands 2016-2019, by social network
- Millennial social media usage in the Netherlands in 2019, by platformMost popular social media platforms amongst Millennials in the Netherlands 2019
- Which social media platforms do you use?*Leading social media platforms based on penetration in the Netherlands 2016-2018
- Distribution of social media users in the Netherlands in 2017, by hours spent per day on social media and age groupHours per day on social media in the Netherlands 2017, by age group
- Share of companies with a website to order, book or reserve in the Netherlands from 2012 to 2018Companies with a website to order, book or reserve in the Netherlands 2012-2018
- Share of company websites with the possibility to order, book or reserve in the Netherlands in 2017, by branchCompany websites with order or booking possibility the Netherlands 2017, by branch
- Share of individuals who shop online in the Netherlands from 2012 to 2018Share of individuals who shop online in the Netherlands 2012-2018
- Social media users
The most important statistics
- Total number of monthly active Instagram users in Belgium, Luxembourg and the Netherlands as of January 2018 (in millions)Monthly active Instagram users in Benelux region 2018, by country
- Share of respondents using Instagram in the Netherlands from 2015 to 2018, by age groupInstagram penetration rate in the Netherlands 2015-2018, by age group
- Total number of users of WhatsApp in the Netherlands from 2016 to 2019 (in millions)Number of WhatsApp users in the Netherlands 2016-2019
- Share of respondents using WhatsApp in the Netherlands from 2016 to 2018, by age groupWhatsApp penetration rate in the Netherlands 2016-2018, by age group
- Total number of Twitter users in the Netherlands from 2013 to 2019 (in millions)Number of Twitter users in the Netherlands 2013-2019
- Share of respondents using Twitter in the Netherlands in 2017 and 2018, by age groupTwitter penetration rate in the Netherlands 2017-2018, by age group
- Total number of users of Facebook in the Netherlands from 2013 to 2019 (in millions)Number of Facebook users in the Netherlands 2013-2019
- Share of respondents using Facebook in the Netherlands from 2016 to 2018, by age groupFacebook penetration rate in the Netherlands 2016-2018, by age group
- User behavior
The most important statistics
- Which online social network activities have you engaged in over the past 3 months?*Online social network activities in the Netherlands 2012-2018
- Number of daily active users (DAU) of the leading social media platforms in the Netherlands from 2016 to 2019, by social network (in million users)Social media active daily user penetration Netherlands 2016-2019, by social network
- At which time of the day are you actively using social media?*Distribution of social media usage throughout the day the Netherlands 2018, by time
- How many times a day do you actively use social media?Daily social media usage in the Netherlands 2018, by frequency and age group
- Through which digital communication channel do you prefer to receive service messages?*Preferred channels for service messages in the Netherlands 2018, by channel
- Which digital communication platform is the first you use after waking up? Communication platform usage after waking up in the Netherlands 2018, by platform
- Which (job) websites and/or social media would you use to search for a new job?*Most frequently used online channels to find job vacancies in the Netherlands 2018
- How often do you follow the news via social media?*Frequency of social media news consumption among Millennials in the Netherlands 2018
- Social media advertising
The most important statistics
- Distribution of comfort levels with use of personal data by social media in order to provide personalized online ads or content in the Netherlands as of April 2016*Comfort with data collection by social media networks in the Netherlands 2016
- Percentage change on previous year of display advertising revenue on social media in the Netherlands from 1st half of 2013 to 2nd half of 2017Social media display ad revenue change in the Netherlands 2013-2017
- Share of B2B marketers advertising online in the Netherlands from 2017 to 2019, by online platform*Leading B2B online ad platforms in the Netherlands 2017-2019
- Monthly reach of selected online social media, video, music and e-commerce brands in the Netherlands in 2018Leading online brands based on reach in the Netherlands 2018
- Value of display advertising revenue on social media in the Netherlands from 1st half of 2013 to 2nd half of 2017 (in million euros)Social media advertising revenue in the Netherlands 2013-2017
- Share of online influencers' daily active use of social media platforms in the Netherlands 2016, by social media platformRanking of social media by influencer penetration in the Netherlands 2016
- Most-followed influencers on Instagram based in the Netherlands as of August 2019Most popular Netherlands-based influencers on Instagram 2019
- Most-followed Twitch streamers in the Netherlands as of April 2019Most popular Twitch streamers in the Netherlands 2019
- Programmatic advertising
The most important statistics
- Total revenue of the programmatic advertising market in the Netherlands from 2012 to 2017 with forecasts for 2018 and 2019 (in million euros)*Programmatic advertising market revenue in the Netherlands 2012-2019
- Distribution of total revenue of the programmatic advertising market in the Netherlands from the 1st half of 2014 to 2nd half of 2017 with a forecast for 2018, per exchange model*Programmatic advertising exchange platforms in the Netherlands 2014-2018
- Total volume of the programmatic advertising market in the Netherlands from 2013 to 2017 with a forecast for 2018 (in billions)*Total programmatic ad impressions sold in the Netherlands 2013-2018
- Percentage change on previous year of the total volume of the programmatic advertising market in the Netherlands from 2013 to 2017 with a forecast for 2018*Change in programmatic ad impressions sold in the Netherlands 2013-2018
- Average eCPM of programmatic ad impressions sold in the Netherlands from 2013 to 2017 with a forecast for 2018 (in euros)*Average price of programmatic ad impressions sold in the Netherlands 2013-2018
- Percentage change on previous year of the average eCPM of programmatic ad impressions sold in the Netherlands from 2013 to 2017 with a forecast for 2018*Average price change of programmatic ad impressions sold in the Netherlands 2013-2018
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Active company usage of social media in the Netherlands 2016, by social network
- Social media sites: perceived importance to product discovery in the UK 2012, by age
- Share of companies that have used social media in Denmark 2017
- SMBs in the U.S. - social media marketing expectations 2014
- SMBs in the U.S. - issues with social media 2014
- Company profile page visits on social networks in Germany 2013-2014
- Survey on overall social media impact on companies in Denmark 2017
- Social media marketing tasks outsourced worldwide 2014
- Share of enterprises using social networks in Norway 2013-2017
- Frequency of keyword search on Pinterest in the U.S. 2014
- Outsourcing social media marketing worldwide 2014
- Social media sites used for advertising in the UK in 2013, by type of marketer
- Italy: social media usage among companies in the furniture industry 2017
- Most liked industries on social media worldwide 2016
- Brands' social media presence according to marketers in Canada 2015
- Top ten entertainment YouTube channels in Australia 2019 by number of views
Studies
- Social media marketing
- Twitter marketing
- Instagram marketing and advertising
- Social Media Marketing Industry Report 2019
- Facebook marketing
- Influencer marketing in Italy
- Digital marketing in Italy
- Influencer marketing
- Social Media Marketing Industry Report 2018
- Social Media Marketing Industry Report 2016
- Social Media Marketing Industry Report 2017
- Influencer marketing in the Netherlands
- Social Media Marketing Industry Report 2015
- Brands on social media
- Social Media Marketing Industry Report 2014
Statistics on "Social media advertising in the Netherlands"
- Number of individuals using the leading social media platforms in the Netherlands in 2019, by social network (in million users)
- Number of daily active users (DAU) of the leading social media platforms in the Netherlands from 2016 to 2019, by social network (in million users)
- Millennial social media usage in the Netherlands in 2019, by platform
- Which social media platforms do you use?*
- Distribution of social media users in the Netherlands in 2017, by hours spent per day on social media and age group
- Share of companies with a website to order, book or reserve in the Netherlands from 2012 to 2018
- Share of company websites with the possibility to order, book or reserve in the Netherlands in 2017, by branch
- Share of individuals who shop online in the Netherlands from 2012 to 2018
- Total number of monthly active Instagram users in Belgium, Luxembourg and the Netherlands as of January 2018 (in millions)
- Share of respondents using Instagram in the Netherlands from 2015 to 2018, by age group
- Total number of users of WhatsApp in the Netherlands from 2016 to 2019 (in millions)
- Share of respondents using WhatsApp in the Netherlands from 2016 to 2018, by age group
- Total number of Twitter users in the Netherlands from 2013 to 2019 (in millions)
- Share of respondents using Twitter in the Netherlands in 2017 and 2018, by age group
- Total number of users of Facebook in the Netherlands from 2013 to 2019 (in millions)
- Share of respondents using Facebook in the Netherlands from 2016 to 2018, by age group
- Total number of users of LinkedIn in the Netherlands from 2013 to 2019 (in millions)
- Share of respondents using LinkedIn in the Netherlands in 2017 and 2018, by age group
- Share of respondents using Snapchat in the Netherlands from 2016 to 2018, by age group
- Share of respondents using Pinterest in the Netherlands from 2015 to 2018, by age group
- Share of respondents using YouTube in the Netherlands in 2017 and 2018, by age group
- Which online social network activities have you engaged in over the past 3 months?*
- At which time of the day are you actively using social media?*
- How many times a day do you actively use social media?
- Through which digital communication channel do you prefer to receive service messages?*
- Which digital communication platform is the first you use after waking up?
- Which (job) websites and/or social media would you use to search for a new job?*
- How often do you follow the news via social media?*
- Social media channels used for ideas and advice on Sinterklaas (Saint Nicholas) and Christmas gifts in the Netherlands in 2018
- Through which channel and how often did you purchase something the past 12 months following a commercial message?
- Distribution of comfort levels with use of personal data by social media in order to provide personalized online ads or content in the Netherlands as of April 2016*
- Percentage change on previous year of display advertising revenue on social media in the Netherlands from 1st half of 2013 to 2nd half of 2017
- Share of B2B marketers advertising online in the Netherlands from 2017 to 2019, by online platform*
- Monthly reach of selected online social media, video, music and e-commerce brands in the Netherlands in 2018
- Value of display advertising revenue on social media in the Netherlands from 1st half of 2013 to 2nd half of 2017 (in million euros)
- Share of online influencers' daily active use of social media platforms in the Netherlands 2016, by social media platform
- Most-followed influencers on Instagram based in the Netherlands as of August 2019
- Most-followed Twitch streamers in the Netherlands as of April 2019
- Total revenue of the programmatic advertising market in the Netherlands from 2012 to 2017 with forecasts for 2018 and 2019 (in million euros)*
- Distribution of total revenue of the programmatic advertising market in the Netherlands from the 1st half of 2014 to 2nd half of 2017 with a forecast for 2018, per exchange model*
- Total volume of the programmatic advertising market in the Netherlands from 2013 to 2017 with a forecast for 2018 (in billions)*
- Percentage change on previous year of the total volume of the programmatic advertising market in the Netherlands from 2013 to 2017 with a forecast for 2018*
- Average eCPM of programmatic ad impressions sold in the Netherlands from 2013 to 2017 with a forecast for 2018 (in euros)*
- Percentage change on previous year of the average eCPM of programmatic ad impressions sold in the Netherlands from 2013 to 2017 with a forecast for 2018*
- Share of companies active on social media platforms in the Netherlands in 2016, by social network
- Share of consumers considering social media sites important information sources on new products in the UK in 2012, by age*
- Does your company use social media?
- Expectations local merchants had of their social media marketing efforts in the United States in 2014
- Issues with social media marketing local merchants encountered in the United States as of June 2014
- Number of social network members who visited company profile pages in Germany from 2013 to 2014 (in millions)
- Overall, do you believe that social media has had a positive or negative impact on your company?
- Which social media marketing tasks do you outsource?
- Share of enterprises using social networks in Norway from 2013 to 2017
- How often do you search for keywords using Pinterest?
- Do you outsource any of your social media marketing efforts?
- Which of the following social media sites are you/your clients paying to advertise on as part of their marketing activity?
- Share of companies using social media in the furniture industry in Italy as of 2017, by social network
- Most popular industries on social media according to social media users worldwide as of July 2016
- Share of marketers indicating their brand's presence on selected social media in Canada in 2015
- Most popular entertainment YouTube channels in Australia as of June 2019, by number of uploaded video views (in millions)
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