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E-mail message types preferred by consumers in the UK 2017

Published by A. Guttmann, Jan 14, 2021
The statistic presents the results of a survey on the types of email messages that consumers like to receive in the United Kingdom (UK) in 2017. During the survey, 45 percent of the respondents answered that they liked receiving discount messages per email.

What type of email message do consumers like to receive?

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Sources

Release date

February 2018

Region

United Kingdom

Survey time period

October to December 2017*

Number of respondents

289 respondents

Special properties

marketers

Method of interview

Online survey

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