Most important information sources for homebuyers in the U.S. 2023

Published by Statista Research Department, May 8, 2024

Real estate agents were the most important source of information among American homebuyers, a July 2023 survey found. Approximately 88 percent of the Americans who purchased a home in the year preceding the survey had consulted with a real estate agent. The second most popular channel was a mobile or tablet search device, with about 72 percent of respondents having sought information through that channel. 

Information sources consulted when looking for a home to purchase in the United States in 2023

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Release date

March 2024

Region

United States

Survey time period

July 2023

Number of respondents

6,817 respondents

Special properties

Primary residence buyers; real estate purchased between July 2022 and June 2023

Method of interview

Online survey

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