Usage of selected social media apps during the planning of everyday activities according to Millennial users in the United States as of October 2015

Social media usage during everyday activity planning by U.S. Millennials 2015 This statistic gives information on the usage of selected social media apps during the planning of everyday activities according to Millennial users in the United States as of October 2015. During the survey period, it was found that 70 percent of social media users aged 18 to 34 years accessed Pinterest to plan holidays or parties.
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PinterestFacebookInstagramLinkedInSnapchatTumblrTwitter
Collecting ideas for projects81%26%26%12%11%39%22%
Planning for holidays or parties70%39%19%9%12%17%18%
Finding fitness tips65%34%32%8%10%33%26%
Planning daily meals64%20%18%6%10%18%14%
Expressing your creativity63%35%52%12%33%56%29%
Relaxing50%40%39%8%31%53%30%
Finding/taking time for yourself47%38%32%11%23%48%26%
Planning a vacation47%26%18%7%10%17%17%
Relieving stress47%35%33%8%30%50%29%
PinterestFacebookInstagramLinkedInSnapchatTumblrTwitter
Collecting ideas for projects81%26%26%12%11%39%22%
Planning for holidays or parties70%39%19%9%12%17%18%
Finding fitness tips65%34%32%8%10%33%26%
Planning daily meals64%20%18%6%10%18%14%
Expressing your creativity63%35%52%12%33%56%29%
Relaxing50%40%39%8%31%53%30%
Finding/taking time for yourself47%38%32%11%23%48%26%
Planning a vacation47%26%18%7%10%17%17%
Relieving stress47%35%33%8%30%50%29%
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Description Source More information
This statistic gives information on the usage of selected social media apps during the planning of everyday activities according to Millennial users in the United States as of October 2015. During the survey period, it was found that 70 percent of social media users aged 18 to 34 years accessed Pinterest to plan holidays or parties.
Show more
Release date
January 2016
In cooperation with:
Ipsos
Region
United States
Survey time period
October 2015
Number of respondents
5,008 respondents
Age group
18 to 34 years
Special properties
social media users
Method of interview
Online survey
Supplementary notes
Pinterest n=1,383; Facebook n=2,384; Instagram n=1,735; LinkedIn n=778; Snapchat n=1,222; Tumblr n=852; Twitter n=1,628

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