As of March 2021, female users accounted for 78.1 percent of Pinterest's active app user accounts in the United States. According to App Ape, male users only accounted for 21.9 percent of the visual content app's user base on the Android platform.
Distribution of Pinterest app monthly active users in the United States as of March 2021, by gender
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Single Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access
Corporate solution including all features.
* Prices do not include sales tax.
Further Content: You might find this interesting as well
Statistics
- Pinterest: usage penetration in the U.S. 2017-2022
- Share of Pinterest users in Finland 2021, by usage frequency
- Pinterest usage frequency in Finland 2020
- Pinterest users in Finland in 2015, by age group
- Pinterest usage in Norway 2020, by frequency
- Share of Pinterest users in the United Kingdom (UK) 2018, by household income
- Pinterest usage purposes in Norway 2019
- Pinterest usage rate in Norway as of Q2 2021, by frequency
- Share of Pinterest users in Australia 2016, by frequency of use
- Pinterest usage purposes in Sweden 2019
- Distribution of Pinterest.com traffic 2022, by country
- Social media usage to share content in the Benelux 2016, by frequency
- Venezuela: leading social media activities 2019
- U.S. Millennials: Facebook and Twitter usage reasons 2015
- Social media usage to share content Belgium 2016, by frequency
- Puzzle & Dragons monthly active players in Japan 2019-2020
App Ape. (April 14, 2021). Distribution of Pinterest app monthly active users in the United States as of March 2021, by gender [Graph]. In Statista. Retrieved May 24, 2022, from https://www.statista.com/statistics/408225/us-pinterest-reach-penetration/
App Ape. "Distribution of Pinterest app monthly active users in the United States as of March 2021, by gender." Chart. April 14, 2021. Statista. Accessed May 24, 2022. https://www.statista.com/statistics/408225/us-pinterest-reach-penetration/
App Ape. (2021). Distribution of Pinterest app monthly active users in the United States as of March 2021, by gender. Statista. Statista Inc.. Accessed: May 24, 2022. https://www.statista.com/statistics/408225/us-pinterest-reach-penetration/
App Ape. "Distribution of Pinterest App Monthly Active Users in The United States as of March 2021, by Gender." Statista, Statista Inc., 14 Apr 2021, https://www.statista.com/statistics/408225/us-pinterest-reach-penetration/
App Ape, Distribution of Pinterest app monthly active users in the United States as of March 2021, by gender Statista, https://www.statista.com/statistics/408225/us-pinterest-reach-penetration/ (last visited May 24, 2022)