The statistic shows information on how marketing organisations in the United States rated the effectiveness of their media spend for certain channels as of February 2016. During a survey, 22 percent of respondents stated they considered their media spend on mobile/apps very effective.
How would you rate the effectiveness of your media spend for the following channels?
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Statista Accounts:
Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.
Datalicious, & Econsultancy. (June 15, 2016). How would you rate the effectiveness of your media spend for the following channels? [Graph]. In Statista. Retrieved June 28, 2022, from https://www.statista.com/statistics/685058/effectiveness-media-spend-channel-usa/
Datalicious, und Econsultancy. "How would you rate the effectiveness of your media spend for the following channels?." Chart. June 15, 2016. Statista. Accessed June 28, 2022. https://www.statista.com/statistics/685058/effectiveness-media-spend-channel-usa/
Datalicious, Econsultancy. (2016). How would you rate the effectiveness of your media spend for the following channels?. Statista. Statista Inc.. Accessed: June 28, 2022. https://www.statista.com/statistics/685058/effectiveness-media-spend-channel-usa/
Datalicious, and Econsultancy. "How Would You Rate The Effectiveness of Your Media Spend for The following Channels?." Statista, Statista Inc., 15 Jun 2016, https://www.statista.com/statistics/685058/effectiveness-media-spend-channel-usa/
Datalicious & Econsultancy, How would you rate the effectiveness of your media spend for the following channels? Statista, https://www.statista.com/statistics/685058/effectiveness-media-spend-channel-usa/ (last visited June 28, 2022)