Effectiveness of media spend in the U.S. 2016, by channel
How would you rate the effectiveness of your media spend for the following channels?
The statistic shows information on how marketing organisations in the United States rated the effectiveness of their media spend for certain channels as of February 2016. During a survey, 22 percent of respondents stated they considered their media spend on mobile/apps very effective.
How would you rate the effectiveness of your media spend for the following channels?
Source
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Statistics on "Search advertising in the U.S."
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