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Argentina: most in-demand digital original shows 2020

The Mandalorian by Disney+ was the most in-demand digital original in Argentina in June 2020, with a demand 20.1 times higher than the market average. 13 Reasons Why by Netflix and Titals by DC Universe followed, with 18.9 times and 17.3 times the average, respectively.

Most popular digital original television shows based on audience demand in Argentina in June 2020, by difference from average market demand*

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Source

In cooperation with
Parrot Analytics
Release date

July 2020

Region

Argentina

Survey time period

June 2020

Supplementary notes

* Demand: The total audience demand being expressed for a title, within a market. Audience demand reflects the desire, engagement and viewership, weighted by importance; so a stream/download is a higher expression of demand than a ‘like’/comment. In this dataset we are comparing the demand that exists for each series in this market, against the average TV show. A difference of 1x represents the market average and 10x means a series is ten times more in demand than the average TV show in this market.

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