U.S. consumer willingness to buy from companies using offline personalization 2017

This statistic shows the share of consumers likely to do business with companies offering personalized experiences offline in a physical location in the U.S. as of April 2017, broken down by industry. The findings show that 94 percent of adults expressed that they were much or somewhat more likely to do business with travel and leisure companies offering offline personalized shopping experiences.

Share of consumers likely to do business with companies offering personalized experiences offline in the United States as of April 2017, by industry

Share of respondents
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Sources

Release date

January 2018

Region

United States

Survey time period

April 2017

Number of respondents

1,000 respondents

Age group

18-64 years

Special properties

respondents who answered much/somewhat likely

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Statistics on "Food advertising in the U.S."

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