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Japanese ad spend household products industry 2008-2017

Advertising expenses of the household goods industry through traditional media in Japan from 2008 to 2017 (in billion Japanese yen)*

by Statista Research Department, last edited Apr 18, 2018
Japanese ad spend household products industry 2008-2017 This statistic depicts the advertising expenses of the household goods industry through traditional media in Japan from 2008 to 2017. In 2017, the Japanese household items industry spent almost 66 billion Japanese yen on advertising in newspapers, magazines, radio and terrestrial TV, down from about 61 billion yen in 2008.
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Advertising expenses of the household goods industry through traditional media in Japan from 2008 to 2017 (in billion Japanese yen)*

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