Expected changes in TV advertising budgets in the U.S. 2021, by platform

Planned changes in spending on TV advertising according to advertising professionals in the United States as of December 2020, by platform

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Release date

February 2021

Region

United States

Survey time period

November and December, 2020

Number of respondents

284 respondents

Special properties

among marketers and media agency professionals

Method of interview

Online survey

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Statistics on " Connected TV advertising in the United States "

Statistics on Connected TV advertising in the United States

Market overview

5

Advertising spending

8

Market leaders

3

Marketer usage

8

Consumers' perspective

6

Further related statistics

17
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