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Annual TV and print ad spending of top 20 car brands in select EU countries 2017

This statistic shows the annual spending of the top 20 car brands in select European countries in 2017, measured in million euros. It can be seen that Volkswagen spent more than 404 million euros on automotive campaigns in the Germany, United Kingdom, France, Italy, and Spain in the year 2017.

Annual TV and print advertising spending of top 20 car brands in select EU countries in 2017 (in million euros)*

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Source

Release date

February 2018

Region

France, Germany, Italy, Spain, United Kingdom

Survey time period

2017

Supplementary notes

* Selected countries refer to Germany, United Kingdom, France, Italy, and Spain.

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