Annual TV and print ad spending of top 20 car brands in select EU countries 2017

Annual TV and print advertising spending of top 20 car brands in select EU countries in 2017 (in million euros)*

by N. Sönnichsen, last edited Mar 5, 2019
Annual TV and print ad spending of top 20 car brands in select EU countries 2017 This statistic shows the annual spending of the top 20 car brands in select European countries in 2017, measured in million euros. It can be seen that Volkswagen spent more than 404 million euros on automotive campaigns in the Germany, United Kingdom, France, Italy, and Spain in the year 2017.
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Annual TV and print advertising spending of top 20 car brands in select EU countries in 2017 (in million euros)*

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Ad spending in million euros
Renault421
Volksvagen404
Ford399
Peugeot340
Fiat272
Opel/Vauxhall267
Citroën263
Audi216
Toyota195
BMW190
Seat187
Nissan186
Škoda169
Suzuki154
Hyundai147
Mercedes136
Kia134
Alfa Romeo99
Dacia93
Jeep91
Ad spending in million euros
Renault421
Volksvagen404
Ford399
Peugeot340
Fiat272
Opel/Vauxhall267
Citroën263
Audi216
Toyota195
BMW190
Seat187
Nissan186
Škoda169
Suzuki154
Hyundai147
Mercedes136
Kia134
Alfa Romeo99
Dacia93
Jeep91
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by N. Sönnichsen, last edited Mar 5, 2019
This statistic shows the annual spending of the top 20 car brands in select European countries in 2017, measured in million euros. It can be seen that Volkswagen spent more than 404 million euros on automotive campaigns in the Germany, United Kingdom, France, Italy, and Spain in the year 2017.
Show more
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