The statistic shows the leading factors influencing the choice of e-mail service platforms/providers (ESP) according to marketers worldwide as of November 2018. The study results reveal that marketers mostly focused on functionality and features of ESPs when making their choice, but they also paid attention to the platform's integration abilities.
Leading factors influencing the choice of e-mail service platforms/providers (ESP) according to marketers worldwide as of November 2018
The source did not provide information on the sample number or the exact survey date; the date used is the publication date.
Question: What were the main reasons for selecting your current email marketing platform?
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Tripolis, & Holistic Email Marketing. (November 27, 2018). Leading factors influencing the choice of e-mail service platforms/providers (ESP) according to marketers worldwide as of November 2018 [Graph]. In Statista. Retrieved April 02, 2020, from https://www.statista.com/statistics/959318/factors-impacting-choice-of-email-marketing-provider/
Tripolis, und Holistic Email Marketing. "Leading factors influencing the choice of e-mail service platforms/providers (ESP) according to marketers worldwide as of November 2018." Chart. November 27, 2018. Statista. Accessed April 02, 2020. https://www.statista.com/statistics/959318/factors-impacting-choice-of-email-marketing-provider/
Tripolis, Holistic Email Marketing. (2018). Leading factors influencing the choice of e-mail service platforms/providers (ESP) according to marketers worldwide as of November 2018. Statista. Statista Inc.. Accessed: April 02, 2020. https://www.statista.com/statistics/959318/factors-impacting-choice-of-email-marketing-provider/
Tripolis, and Holistic Email Marketing. "Leading Factors Influencing The Choice of E-mail Service Platforms/Providers (Esp) According to Marketers Worldwide as of November 2018." Statista, Statista Inc., 27 Nov 2018, https://www.statista.com/statistics/959318/factors-impacting-choice-of-email-marketing-provider/
Tripolis & Holistic Email Marketing, Leading factors influencing the choice of e-mail service platforms/providers (ESP) according to marketers worldwide as of November 2018 Statista, https://www.statista.com/statistics/959318/factors-impacting-choice-of-email-marketing-provider/ (last visited April 02, 2020)
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