Apple products in the U.S.

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Statista dossier about Apple's market position in the United States

This dossier presents a range of statistics on Apple's market position and its product sales in the United States. It also contains survey data on consumer perception of and opionion about Apple's prodcuts such as the iPhone.

Table of contents

  • 1. Apple Inc. - Overview
    • Apple's revenue worldwide 2004-2017

    • Apple's revenue broken down by geographical region 2012-2017, by quarter

    • Apple's revenue share by geographical region 2012-2017, by quarter

    • Apple's revenue broken down by operating segments 2012-2017, by quarter

    • Apple's revenue share by operating segment 2012-2017, by quarter

    • U.S. consumer perception of Apple as a company 2017

    • U.S. consumer perception of Apple as a company 2017

  • 2. iPhone
    • Market share operating systems U.S. smartphone sales 2013-2017, by month

    • Market share of mobile operating systems in the U.S. 2012-2017, by month

    • U.S. smartphone subscriber share by operating platform 2012-2017, by month

    • US iPhones users as share of smartphone users 2014-2016

    • Smartphone market share in the U.S. 2017, by model

    • Apple iPhone smartphone users in the U.S. 2012-2016

    • Apple iPhone U.S. users by device family 2014-2016

    • Price of an i-phone 6S in selected countries in 2017

    • Apple iPhone models by original MSRP and current market value 2016

  • 3. iPad & Mac
    • Market share of tablet operating systems in the United States 2016-2017

    • iPad users in the United States 2013-2020

    • iPad penetration in the U.S. as share of the population 2013-2020

    • iPad penetration among tablet users in the U.S. 2013-2020

    • iPad penetration among internet users in the U.S. 2013-2020

    • Market share held by PC operating systems in the U.S. 2012-2017, by month

    • PC unit shipments of Apple in the United States 2010-2016, by quarter

  • 4. Apps & services
    • Annual Apple App Store sales 2013-2016

    • U.S. consumer spending on Apple apps and in-app purchases in the past 12 months 2017

    • Top grossing iOS mobile gaming apps 2017, ranked by daily revenue

    • Leading iOS app categories in the United States 2017

    • Leading iOS app reach in the United States 2017

    • Streaming services share of total music streaming hours in the U.S. 2017

    • iOS users who listen to Apple Music in the U.S. 2017

    • Frequency of Apple Music usage in the U.S. 2017

  • 5. Consumer usage & opinion
    • U.S. consumers' usage frequency of Apple devices 2017

    • U.S. consumers owning Apple devices 2017

    • U.S. consumer spending on Apple end devices in the past 12 months 2017

    • U.S. consumer usage frequency of Apple services and products 2017

    • U.S. consumer usage of Apple services and products 2017

    • U.S. user satisfaction with the Apple customer service 2017

  • Language: English
  • Released: 2017
  • Source(s): Statista
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