Apple products in the U.S.

Apple iPhone installed base in the U.S. 2016-2019

Apple iPhone smartphone users in the United States 2012-2022

iPhone users as share of smartphone users in the United States 2014-2021

Share of smartphone sales in the United States by vendor 2016-2020

Popular smartphone brands in the U.S. 2020

Market share operating systems U.S. smartphone sales 2013-2019, by month

U.S. smartphone subscriber share by operating platform 2012-2021, by month

Smartphone market share in the U.S. 2017 -2020, by model

Apple iPhone shipments share by model in the U.S. 2014-2019

Market share of tablet device vendors in the U.S. 2019 and 2020

Tablet ownership by brand in the U.S. 2020

Share of tablets by device (Apple iPad/Samsung Galaxy Tab) in North America 2015-2018

Market share of tablet operating systems in the United States 2016-2021

Tablet Apple iOS version market share in the United States 2017-2020

PC unit vendor shipments in the United States 2013-2020, by quarter

PC vendor shipment share in the United States 2013-2020, by quarter

Laptop ownership by brand in the U.S. 2020

Market share held by PC operating systems in the U.S. 2012-2020, by month

eHealth tracker / smart watch ownership by brand in the U.S. 2020

Consumers' favorite brands for hearables in the U.S. 2019

Leading Apple App Store categories 2016-2020, by download volume

Leading iPhone apps in the U.S. 2021, by downloads

Top grossing iOS mobile gaming apps in the U.S. 2021, ranked by daily revenue

Leading iPad apps in the U.S. 2021, by downloads

Leading iPad apps in the U.S. 2021, by revenue

Frequency of using Apple TV in the U.S. 2018

Feature usage of Apple TV in the U.S. 2018

Projected users of Apple TV Plus in the U.S. 2020

Apple TV+ subscriptions in the U.S. 2020

Apple TV+ subscriptions in the U.S. 2020, by generation

Original TV shows share on SVoD services in the U.S. 2020

Replacing current TV service with Disney+ or Apple TV+ in the U.S. 2019