The consumer packaged goods and products industry in the United States spent 591.8 million U.S. dollars on desktop video advertising in the first half of 2020. At the same time CPGs invested 19.4 million dollars in mobile video advertising in the country.
CPG and consumer products digital video advertising spending in the United States in 1st half 2020, by device (in million U.S. dollars)
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Statistics on CPG industry advertising in the U.S.
Overview
6
- Premium Statistic U.S. businesses marketing spending change 2022, by industry
- Premium Statistic U.S. businesses marketing budget share 2022, by category
- Premium Statistic Leading TV advertising industries in the U.S. 2021, by ad spend
- Premium Statistic Digital ad spend in the U.S. 2022, by industry
- Premium Statistic Mobile ad spend in the U.S. 2021, by industry
- Premium Statistic Change in local ad revenue U.S. 2021, by vertical
CPG
6
- Premium Statistic CPG ad spend in the U.S. 2021, by medium
- Premium Statistic CPG ad spend change in the U.S. 2021, by medium
- Premium Statistic Change in CPG advertising budgets U.S. 2021
- Premium Statistic CPG planned increase in spend on marketing channels U.S. 2021
- Premium Statistic Leading ways of measuring CPG advertising campaign outcomes U.S. 2021
- Premium Statistic Leading KPIs used for CPG advertising campaigns U.S. 2021
Digital
5
- Premium Statistic CPG & consumer products industry digital ad spend in the U.S. 2016-2021
- Premium Statistic CPG digital ad spend growth in the U.S. 2017-2021
- Premium Statistic CPG and consumer products digital video ad spend U.S. H1 2020, by device
- Premium Statistic CPG & consumer products digital display ad spend U.S. H1 2020, by device
- Premium Statistic Leading digital retail media ad formats in the U.S. 2021
Leaders and benchmarks
8
- Premium Statistic Ad spend of selected personal care brands in the U.S. 2021
- Premium Statistic Ad spend of selected household product brands in the U.S. 2021
- Premium Statistic Ad spend of selected beverage brands in the U.S. 2021
- Premium Statistic Ad expenses of food companies in the U.S. in 2019
- Premium Statistic Procter & Gamble: ad spend in the U.S. 2009-2021
- Premium Statistic L'Oreal: advertising spending in the U.S. 2009-2021
- Premium Statistic PepsiCo: ad spend in the U.S. 2014-2021
- Premium Statistic Mondelez: advertising spending in the U.S. 2012-2019
Further related statistics
14
- CPG and consumer products mobile ad spend in the U.S. 2017-2018
- Social network video ad revenue in the U.S. 2017-2020, by platform
- In-stream and out-stream video ad spend in Europe 2016-2019
- Video share in digital ad spend in Canada 2019-2024
- Yandex Video Network ad growth in Russia and CIS 2020, by industry
- Digital video ad spend in France 2011-2021
- Out-stream video ad formats used in Europe 2017, by device
- Yandex Video Network ad views in Russia and CIS 2020, by format
- U.S. YouTube net advertising revenues 2018-2022
- Italy: viewability rate of video advertising 2018 , by platform
- Boycotting of products in the Netherlands 2008-2017
- Consumer products and services average value/EBITDA Worldwide 2010-2018, by region
- Leading imported food items in Vietnam 2020
- Q ratio of globally leading 30 consumer products companies 2012, by country
Further Content: You might find this interesting as well
Statistics
- CPG and consumer products mobile ad spend in the U.S. 2017-2018
- Social network video ad revenue in the U.S. 2017-2020, by platform
- In-stream and out-stream video ad spend in Europe 2016-2019
- Video share in digital ad spend in Canada 2019-2024
- Yandex Video Network ad growth in Russia and CIS 2020, by industry
- Digital video ad spend in France 2011-2021
- Out-stream video ad formats used in Europe 2017, by device
- Yandex Video Network ad views in Russia and CIS 2020, by format
- U.S. YouTube net advertising revenues 2018-2022
- Italy: viewability rate of video advertising 2018 , by platform
- Boycotting of products in the Netherlands 2008-2017
- Consumer products and services average value/EBITDA Worldwide 2010-2018, by region
- Leading imported food items in Vietnam 2020
- Q ratio of globally leading 30 consumer products companies 2012, by country
Pathmatics. (September 8, 2020). CPG and consumer products digital video advertising spending in the United States in 1st half 2020, by device (in million U.S. dollars) [Graph]. In Statista. Retrieved January 29, 2023, from https://www.statista.com/statistics/1036793/cpg-and-consumer-products-digital-video-ad-spend-us/
Pathmatics. "CPG and consumer products digital video advertising spending in the United States in 1st half 2020, by device (in million U.S. dollars)." Chart. September 8, 2020. Statista. Accessed January 29, 2023. https://www.statista.com/statistics/1036793/cpg-and-consumer-products-digital-video-ad-spend-us/
Pathmatics. (2020). CPG and consumer products digital video advertising spending in the United States in 1st half 2020, by device (in million U.S. dollars). Statista. Statista Inc.. Accessed: January 29, 2023. https://www.statista.com/statistics/1036793/cpg-and-consumer-products-digital-video-ad-spend-us/
Pathmatics. "Cpg and Consumer Products Digital Video Advertising Spending in The United States in 1st Half 2020, by Device (in Million U.S. Dollars)." Statista, Statista Inc., 8 Sep 2020, https://www.statista.com/statistics/1036793/cpg-and-consumer-products-digital-video-ad-spend-us/
Pathmatics, CPG and consumer products digital video advertising spending in the United States in 1st half 2020, by device (in million U.S. dollars) Statista, https://www.statista.com/statistics/1036793/cpg-and-consumer-products-digital-video-ad-spend-us/ (last visited January 29, 2023)
CPG and consumer products digital video advertising spending in the United States in 1st half 2020, by device (in million U.S. dollars) [Graph], Pathmatics, September 8, 2020. [Online]. Available: https://www.statista.com/statistics/1036793/cpg-and-consumer-products-digital-video-ad-spend-us/