This statistic shows the in-stream and out-stream video advertising spending in Europe from 2016 to 2019. In 2019, out-stream video advertising spending amounted to 5.1 billion euros, an increase from 1.6 billion euros in 2016. In-stream video advertising spending reached 4.9 billion euros in 2019.
In-stream and out-stream video advertising expenditure in Europe from 2016 to 2019 (in billion euros)
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IAB. (July 30, 2020). In-stream and out-stream video advertising expenditure in Europe from 2016 to 2019 (in billion euros) [Graph]. In Statista. Retrieved June 28, 2022, from https://www.statista.com/statistics/899245/video-ad-spend-in-stream-vs-out-stream/
IAB. "In-stream and out-stream video advertising expenditure in Europe from 2016 to 2019 (in billion euros)." Chart. July 30, 2020. Statista. Accessed June 28, 2022. https://www.statista.com/statistics/899245/video-ad-spend-in-stream-vs-out-stream/
IAB. (2020). In-stream and out-stream video advertising expenditure in Europe from 2016 to 2019 (in billion euros). Statista. Statista Inc.. Accessed: June 28, 2022. https://www.statista.com/statistics/899245/video-ad-spend-in-stream-vs-out-stream/
IAB. "In-stream and Out-stream Video Advertising Expenditure in Europe from 2016 to 2019 (in Billion Euros)." Statista, Statista Inc., 30 Jul 2020, https://www.statista.com/statistics/899245/video-ad-spend-in-stream-vs-out-stream/
IAB, In-stream and out-stream video advertising expenditure in Europe from 2016 to 2019 (in billion euros) Statista, https://www.statista.com/statistics/899245/video-ad-spend-in-stream-vs-out-stream/ (last visited June 28, 2022)