In-stream and out-stream video ad spend in Europe 2016-2019

Published by Statista Research Department, Jan 10, 2023
This statistic shows the in-stream and out-stream video advertising spending in Europe from 2016 to 2019. In 2019, out-stream video advertising spending amounted to 5.1 billion euros, an increase from 1.6 billion euros in 2016. In-stream video advertising spending reached 4.9 billion euros in 2019.

In-stream and out-stream video advertising expenditure in Europe from 2016 to 2019 (in billion euros)

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Release date

July 2020

Region

Europe

Survey time period

2016 to 2019

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Overview

6

Formats

7

Social media

5

Mobile

4

Programmatic

6

Marketer insights

7

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