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In-stream and out-stream video ad spend in Europe 2016-2017
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In-stream and out-stream video ad spend in Europe 2016-2017
In-stream and out-stream video advertising expenditure in Europe in 2016 and 2017 (in billion euros)
This statistic shows the in-stream and out-stream video advertising spending in Europe in 2016 and 2017. In 2017, out-stream video advertising spending amounted to 3.1 billion euros, an increase compared to the previous year at 1.6 billion euros.
In-stream and out-stream video advertising expenditure in Europe in 2016 and 2017 (in billion euros)
| In-stream | Out-stream | |
|---|---|---|
| - | - | - |
| - | - | - |
| In-stream | Out-stream | |
|---|---|---|
| - | - | - |
| - | - | - |
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Description
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This statistic shows the in-stream and out-stream video advertising spending in Europe in 2016 and 2017. In 2017, out-stream video advertising spending amounted to 3.1 billion euros, an increase compared to the previous year at 1.6 billion euros.
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- Release date
- June 2018
- Region
- Europe
- Survey time period
- 2016 to 2017
Source
- Show sources information
- Show publisher information
- Release date
- June 2018
More information
- Region
- Europe
- Survey time period
- 2016 to 2017
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Digital Market Outlook: digital advertising revenue in selected countries 2018
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Statistics on "Digital video advertising in the U.S. (DMO)"
- Overview
The most important statistics
- Digital advertising spending in the United States from 2017 to 2023, by format (in million U.S. dollars)Digital Market Outlook: digital advertising revenue in the U.S. 2017-2023, by format
- Digital advertising revenue in the United States from 2015 to 2021, by device (in million U.S. dollars)Digital Market Outlook: digital ad revenue in the U.S. 2015-2021, by device
- Digital advertising revenue in the United States from 2015 to 2021, by industry (in million U.S. dollars)Digital Market Outlook: digital ad revenue in the U.S. 2015-2021, by industry
- Revenue
The most important statistics
- Digital video advertising spending in the United States from 2017 to 2023 (in million U.S. dollars)Digital Market Outlook: digital video ad revenue in the U.S. 2017-2023
- Digital video advertising spending in the United States from 2017 to 2023, by device (in million U.S. dollars)Digital Market Outlook: digital video ad revenue in the U.S. 2017-2023, by device
- Digital video advertising spending growth in the United States from 2018 to 2023Digital Market Outlook: digital video ad revenue change in the U.S. 2018-2023
- Digital video advertising spending growth in the United States from 2018 to 2023, by deviceDigital Market Outlook: digital video ad revenue change U.S. 2018-2023, by device
- Digital video advertising average spending per internet user in the United States from 2017 to 2023 (in U.S. dollars)Digital Market Outlook: digital video ad revenue per internet user U.S. 2017-2023
- Digital video advertising average spending per internet user in the United States from 2017 to 2023, by device (in U.S. dollars)Digital Market Outlook: video ad revenue per internet user U.S. 2017-2023, by device
- Digital video advertising revenue as percentage of gross domestic product (GDP) in the United States from 2016 to 2022Digital Market Outlook: digital video ad revenue as share of GDP U.S. 2016-2022
- Digital video advertising revenue as percentage of gross domestic product (GDP) in the United States from 2016 to 2022, by deviceDigital Market Outlook: video ad revenue as share of GDP U.S. 2016-2022, by device
- Country comparisons
The most important statistics
- Digital advertising spending in selected countries worldwide in 2018 (in billion U.S. dollars)Digital Market Outlook: digital advertising revenue in selected countries 2018
- Digital video advertising spending in selected countries worldwide in 2018 (in million U.S. dollars)Digital Market Outlook: digital video advertising revenue in selected countries 2018
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- In-stream and out-stream share of video ad spend in Europe 2016-2017
- In-stream video ad formats used by advertisers in Europe 2017, by device
- In-stream video ad formats used by agencies in Europe 2017, by device
- In-stream video ad formats used by publishers in Europe 2017, by device
- In-stream video ad formats used in Europe 2017, by device
- Out-stream video ad formats used in Europe 2017, by device
- Average value of out-stream video ad formats in Europe 2017
- In-stream video ad formats in Europe 2017, by duration
- Out-stream video ad formats in Europe 2017, by duration
- Out-stream video ad formats used by advertisers in Europe 2017, by device
- Out-stream video ad formats used by publishers in Europe 2017, by device
- Out-stream video ad formats used by agencies in Europe 2017, by device
- Increase in use of out-stream video advertising formats in Europe 2017, by device
- Increase in use of in-stream video advertising formats in Europe 2017, by device
- Average value of in-stream video ad formats in Europe 2017
- Major motives of advertisers for out-stream video advertising in China 2017
- Revenue structure of online video advertising in China up to 2017
- Revenue of out-stream video advertising in China up to 2017
- Attitudes towards ads in online video clips in Denmark 2018
- Attitudes towards ads in online video clips in Germany 2018
Studies
- Digital video advertising in the U.S. (DMO)
- Digital video advertising in the United Kingdom
- IAB 2018 Video Ad Spend Study
- Digital advertising in the U.S.
- Digital advertising formats in the U.S.
- Digital advertising in Europe
- Advertising in the United Kingdom (UK)
- Advertising in Europe
- Advertising in Turkey
- Digital advertising in the United Kingdom (UK)
- 2014 U.S. State of the Video Industry Report
- Does Every Second Count? Understanding New Video Ad Lengths
- 2014 Australian State of the Video Industry Report
- Europe AdEx Benchmark 2017
- Video Advertising Metrics Report 2011
Statistics on "Digital video advertising in the U.S. (DMO)"
- Digital advertising spending in the United States from 2017 to 2023, by format (in million U.S. dollars)
- Digital advertising revenue in the United States from 2015 to 2021, by device (in million U.S. dollars)
- Digital advertising revenue in the United States from 2015 to 2021, by industry (in million U.S. dollars)
- Digital video advertising spending in the United States from 2017 to 2023 (in million U.S. dollars)
- Digital video advertising spending in the United States from 2017 to 2023, by device (in million U.S. dollars)
- Digital video advertising spending growth in the United States from 2018 to 2023
- Digital video advertising spending growth in the United States from 2018 to 2023, by device
- Digital video advertising average spending per internet user in the United States from 2017 to 2023 (in U.S. dollars)
- Digital video advertising average spending per internet user in the United States from 2017 to 2023, by device (in U.S. dollars)
- Digital video advertising revenue as percentage of gross domestic product (GDP) in the United States from 2016 to 2022
- Digital video advertising revenue as percentage of gross domestic product (GDP) in the United States from 2016 to 2022, by device
- Digital advertising spending in selected countries worldwide in 2018 (in billion U.S. dollars)
- Digital video advertising spending in selected countries worldwide in 2018 (in million U.S. dollars)
- In-stream and out-stream share of digital video advertising expenditure in Europe in 2016 and 2017
- In-stream video advertising formats used by advertisers in Europe in 2017, by device
- In-stream video advertising formats used by agencies in Europe in 2017, by device
- In-stream video advertising formats used by publishers in Europe in 2017, by device
- In-stream video advertising formats used in Europe in 2017, by device
- Out-stream video advertising formats used in Europe in 2017, by device
- Average value of out-stream video advertising formats in Europe in 2017, by format
- Share of in-stream video advertising formats in Europe in 2017, by duration
- Share of out-stream video advertising formats in Europe in 2017, by duration
- Out-stream video advertising formats used by advertisers in Europe in 2017, by device
- Out-stream video advertising formats used by publishers in Europe in 2017, by device
- Out-stream video advertising formats used by agencies in Europe in 2017, by device
- Share of respondents that stated that their use of the following out-stream video ad formats increased within the last year in Europe in 2017, by device
- Share of respondents that stated that their use of the following in-stream video ad formats increased within the last year in Europe in 2017, by device
- Average value of in-stream video advertising formats in Europe in 2017
- Major motives of advertisers for out-stream video advertising in China in 2017
- Revenue distribution of online video advertising sector in China from 2015 to 2017*
- Revenue of out-stream video advertising in China from 2015 to 2017* (in billion yuan)
- Attitudes towards ads in online video clips in Denmark in 2018
- Attitudes towards ads in online video clips in Germany in 2018
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