Reduced media budgets worldwide due to coronavirus in 2020 , by region

Decreased average media budgets due to coronavirus during 1st half and full year of 2020, by region

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Release date

May 2020



Survey time period

April 22 to 28, 2020

Number of respondents

38 companies

Special properties

among senior marketers from 38 companies representing 17 industries sectors; members of the source association

Supplementary notes

Data shows approximate weighted average estimates against sample.
Questions: looking at your first half (Q1&2) 2020 media budgets, how do you think these will be impacted?; Looking at your overall (full year) 2020 media and marketing budgets, how do you think these will be impacted?

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Statistics on "Coronavirus: impact on the advertising and marketing industry worldwide"

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