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Grendene: sales volume of footwear 2016-2020, by market type

During the first half of 2020, Brazilian footwear company Grendene sold nearly 24 million pairs of shoes in the domestic market, while exporting another 6.6 million pairs. This represents a sales volume of 30.3 million pairs of shoes or 20 percent of the number of pairs sold in 2019. In the latter year, the company had already recorded an year-on-year decline of almost 13 percent in the number of shoes sold in the domestic and external markets, reversing the positive trend registered since 2016.
The average revenue generated by each pair of shoes sold by Grendene in the first semester of 2020 reached nearly 18 Brazilian reals.

Number of pairs of shoes sold by Grendene from 2016 to 1st half 2020, by market type

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Release date

August 2020


Worldwide, Brazil

Survey time period

2016 to H1 2020

Supplementary notes

Data prior to 2020 was retrieved from previous releases.

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