This statistic shows the favorite beer brand in Italy as of May 2016. As of the survey period, the share of respondents who considered Nastro Azzuro to be their favorite brand was approximately six percent. The most favored brand was Peroni (14 percent of the preferences), while, on the other hand, the least favored beer brands were both Edelmeister and Beck's (three percent). However, almost ten percent of the respondents did not have any favorite beer brand.
What is your favorite beer brand, the one you buy more often compared to the others?
Characteristic
Share of respondents
Peroni
14%
Heineken
12%
Corona
9%
Menabrea
7%
Ceres
7%
Tennent's
7%
Moretti
6%
Nastro Azzurro
6%
Beck's
3%
Edelmeister
3%
I do not have a fovorite brand
10%
Other brands
16%
Created with Highcharts 7.2.2Share of respondents14%14%12%12%9%9%7%7%7%7%7%7%6%6%6%6%3%3%3%3%10%10%16%16%PeroniHeinekenCoronaMenabreaCeresTennent'sMorettiNastro AzzurroBeck'sEdelmeisterI do not have a fovorite brandOther brands
0%1%2%3%4%5%6%7%8%9%10%11%12%13%14%15%16%17%18%
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This question was phrased by the source as follows: "Qual è la tua marca di birra preferita, quella che aquisit più spesso delle altre?".
The source does not provide information regarding the methodology of data extraction.
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Doxa . (June 20, 2017). What is your favorite beer brand, the one you buy more often compared to the others? [Graph]. In Statista. Retrieved April 04, 2025, from https://www.statista.com/statistics/717013/favorite-beer-brand-in-italy/
Doxa . "What is your favorite beer brand, the one you buy more often compared to the others? ." Chart. June 20, 2017. Statista. Accessed April 04, 2025. https://www.statista.com/statistics/717013/favorite-beer-brand-in-italy/
Doxa . (2017). What is your favorite beer brand, the one you buy more often compared to the others? . Statista. Statista Inc.. Accessed: April 04, 2025. https://www.statista.com/statistics/717013/favorite-beer-brand-in-italy/
Doxa . "What Is Your Favorite Beer Brand, The One You Buy More Often Compared to The Others? ." Statista, Statista Inc., 20 Jun 2017, https://www.statista.com/statistics/717013/favorite-beer-brand-in-italy/
Doxa , What is your favorite beer brand, the one you buy more often compared to the others? Statista, https://www.statista.com/statistics/717013/favorite-beer-brand-in-italy/ (last visited April 04, 2025)
What is your favorite beer brand, the one you buy more often compared to the others? [Graph], Doxa , June 20, 2017. [Online]. Available: https://www.statista.com/statistics/717013/favorite-beer-brand-in-italy/
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