Try our corporate solution for free!

Investments made to improve digital marketing performance in the U.S. 2022

Published by Statista Research Department, Jan 6, 2023
During a survey conducted in summer 2022, more than 75 percent of responding marketers from the United States indicated that, over the last year, they had invested in optimizing the company website to improve digital marketing; 24.9 percent of responders invested in machine learning and automation.

Types of investments made to improve the performance of digital marketing according to CMOs in the United States as of August 2022

Exclusive Premium statistic

You need a Statista Account for unlimited access.

  • Full access to 1m statistics
  • Incl. source references
  • Available to download in PNG, PDF, XLS format
Statista Accounts
View for free

Access to this and all other statistics on 80,000 topics from

$468 USD / Year
$708 USD / Year

© Statista 2023
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Use Ask Statista Research Service

Release date

September 2022

Region

United States

Survey time period

July 12 to August 4, 2022

Number of respondents

273 respondents

Special properties

among marketers from for-profit companies

Method of interview

Email survey

Citation formats
Statista Accounts: Access All Statistics. Starting from $468 USD / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Starter Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 USD $39 USD / Month *
in the first 12 months
Professional Account
Full access

Corporate solution including all features.

* Prices do not include sales tax.

Statistics on " Marketing in the United States "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Statistics on Marketing in the United States

Overview

5

Employment

5

Doing business

7

Digital

6

Social

5

Content

6

Further related statistics

7

Further Content: You might find this interesting as well

Statistics

Topics

Marketing in the United StatesTrade show marketingMobile advertising and marketing in the U.S. B2B advertising & marketing in the United States Virtual event marketing
Statista Accounts: Access All Statistics. Starting from $468 USD / Year
Learn more about how Statista can support your business.
Menu