According to a 2023 survey on shopping behavior conducted by Rakuten Insight in Vietnam, over 60 percent of respondents stated that they intended to or had already spent more money on holiday shopping compared to the previous year. Meanwhile, two percent of respondents stated that they did not spend at all or were not planning to spend on holiday shopping that year.
Change in holiday shopping spending compared to last year in Vietnam as of November 2023
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Rakuten Insight. (December 4, 2023). Change in holiday shopping spending compared to last year in Vietnam as of November 2023 [Graph]. In Statista. Retrieved November 09, 2024, from https://www.statista.com/statistics/1286639/vietnam-change-in-holiday-shopping-spending-from-last-year/
Rakuten Insight. "Change in holiday shopping spending compared to last year in Vietnam as of November 2023." Chart. December 4, 2023. Statista. Accessed November 09, 2024. https://www.statista.com/statistics/1286639/vietnam-change-in-holiday-shopping-spending-from-last-year/
Rakuten Insight. (2023). Change in holiday shopping spending compared to last year in Vietnam as of November 2023. Statista. Statista Inc.. Accessed: November 09, 2024. https://www.statista.com/statistics/1286639/vietnam-change-in-holiday-shopping-spending-from-last-year/
Rakuten Insight. "Change in Holiday Shopping Spending Compared to Last Year in Vietnam as of November 2023." Statista, Statista Inc., 4 Dec 2023, https://www.statista.com/statistics/1286639/vietnam-change-in-holiday-shopping-spending-from-last-year/
Rakuten Insight, Change in holiday shopping spending compared to last year in Vietnam as of November 2023 Statista, https://www.statista.com/statistics/1286639/vietnam-change-in-holiday-shopping-spending-from-last-year/ (last visited November 09, 2024)
Change in holiday shopping spending compared to last year in Vietnam as of November 2023 [Graph], Rakuten Insight, December 4, 2023. [Online]. Available: https://www.statista.com/statistics/1286639/vietnam-change-in-holiday-shopping-spending-from-last-year/
