The number of social media ads belonging to the beauty and personal care category that violated the code laid down by the Advertising Standards Council of India (ASCI) in fiscal year 2023 was 595. This was a massive spike from the preceding years by more than 200 percent. More than half the cases were categorized as influencer non-disclosure violations that year.
Instances of beauty and personal care ads on social media violating ASCI code in India from fiscal year 2020 to 2023
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Various sources (Advertising Standards Council of India). (April 12, 2023). Instances of beauty and personal care ads on social media violating ASCI code in India from fiscal year 2020 to 2023 [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/1412317/india-bpc-social-media-ads-violating-asci-code/
Various sources (Advertising Standards Council of India). "Instances of beauty and personal care ads on social media violating ASCI code in India from fiscal year 2020 to 2023." Chart. April 12, 2023. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/1412317/india-bpc-social-media-ads-violating-asci-code/
Various sources (Advertising Standards Council of India). (2023). Instances of beauty and personal care ads on social media violating ASCI code in India from fiscal year 2020 to 2023. Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/1412317/india-bpc-social-media-ads-violating-asci-code/
Various sources (Advertising Standards Council of India). "Instances of Beauty and Personal Care Ads on Social Media Violating Asci Code in India from Fiscal Year 2020 to 2023." Statista, Statista Inc., 12 Apr 2023, https://www.statista.com/statistics/1412317/india-bpc-social-media-ads-violating-asci-code/
Various sources (Advertising Standards Council of India), Instances of beauty and personal care ads on social media violating ASCI code in India from fiscal year 2020 to 2023 Statista, https://www.statista.com/statistics/1412317/india-bpc-social-media-ads-violating-asci-code/ (last visited October 31, 2024)
Instances of beauty and personal care ads on social media violating ASCI code in India from fiscal year 2020 to 2023 [Graph], Various sources (Advertising Standards Council of India), April 12, 2023. [Online]. Available: https://www.statista.com/statistics/1412317/india-bpc-social-media-ads-violating-asci-code/