Consumption of meat substitutes by country 2023

In 2023, the share of meat substitute consumers was highest in Vietnam, with 24 percent of respondents stating that they consume meat substitutes regularly. The UK and Hong Kong followed in the ranking, with 21 percent of consumers from these markets stating that they regularly eat meat alternatives.

Share of consumers who regularly consume meat substitutes worldwide in 2023, by country

Characteristic	Share of respondents
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-
-	-

Download

Source

Show detailed source information?

Already a member?

Sources

Use Ask Statista Research Service

Release date

January 2024

More information

Region

Worldwide

Survey time period

Q1 2022 to Q1 2023*

Number of respondents

60,054 respondents

Age group

18-64 years

Supplementary notes

The original survey question was: "Which of these groceries do you consume regularly? (multi-pick)?" Displays answer: "Meat-substitute products (e.g., vegan sausages, plant-based burger patties)"

In the following markets, the results aggregate four survey waves and show the average of those surveys: South Africa, Brazil, Canada, Mexico, the United States, Australia, China, India, Japan, South Korea, Austria, Finland, France, Germany, Italy, the Netherlands, Poland, Spain, Sweden, Switzerland, the United Kingdom. In all other markets, one survey was carried out during Q1 of 2023.

Citation formats