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Search ad spending share in Europe 2017-2018, by device
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Search ad spending share in Europe 2017-2018, by device
Share of paid search advertising spending in Europe in 2017 and 2018, by device
by Katrin Kienast,
last edited
Jul 16, 2019
This statistic gives information on the share of mobile and desktop in online paid-search advertising in Europe in 2017 and 2018. The share of mobile grew by roughly six percentage points year-on-year from 40.5 percent in 2017 to 46.3 percent in 2018.
Share of paid search advertising spending in Europe in 2017 and 2018, by device
| Mobile | Desktop | |
|---|---|---|
| - | - | - |
| - | - | - |
| Mobile | Desktop | |
|---|---|---|
| - | - | - |
| - | - | - |
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by Katrin Kienast,
last edited
Jul 16, 2019
This statistic gives information on the share of mobile and desktop in online paid-search advertising in Europe in 2017 and 2018. The share of mobile grew by roughly six percentage points year-on-year from 40.5 percent in 2017 to 46.3 percent in 2018.
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- As a Premium user you get access to the detailed source references and background information about this statistic.
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- Release date
- June 2019
- Region
- Europe
- Survey time period
- 2017 and 2018
Source
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- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- June 2019
More information
- Region
- Europe
- Survey time period
- 2017 and 2018
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Studies
- Search advertising in the U.S.
- Digital search advertising in the U.S. (DMO)
- Digital search advertising in the United Kingdom
- IAB and DDMA Report on Search Advertising
- Online advertising metrics
- IAB and DDMA Report on Paid Search Advertising
- IAB and DDMA Report on Search Advertising
- Digital advertising in Latin America
- Digital advertising in the U.S.
- Digital advertising formats in the U.S.
- Search
- Digital advertising in the United Kingdom (UK)
- Europe AdEx Benchmark 2018
- Europe AdEx Benchmark 2017
- IAB Report on 2017 Digital Advertising Spend
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- Market share of paid search advertisement spend in the travel industry in the Netherlands in 2015, by device
- Distribution of search spending worldwide from 4th quarter 2014 to 4th quarter 2015, by device
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