Online advertising spending in Brazil (including digital display and search advertising) amounted to 8.72 billion Brazilian reals in 2018, up from 6.25 billion reals a year earlier. This annual value has been increasing since 2016, when it reached 5.71 billion reals.
Online advertising spending in Brazil from 2015 to 2018
(in billion Brazilian reals)
Figures prior to 2018 were retrieved from earlier releases of Kantar Ibope Media publications.
Values were calculated by Statista based on the source's data.
Numbers have been rounded.
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Kantar Ibope Media, & Grupo de Mídia São Paulo. (June 29, 2019). Online advertising spending in Brazil from 2015 to 2018 (in billion Brazilian reals) [Graph]. In Statista. Retrieved July 13, 2020, from https://www.statista.com/statistics/320033/brazil-internet-ad-spend/
Kantar Ibope Media, und Grupo de Mídia São Paulo. "Online advertising spending in Brazil from 2015 to 2018 (in billion Brazilian reals)." Chart. June 29, 2019. Statista. Accessed July 13, 2020. https://www.statista.com/statistics/320033/brazil-internet-ad-spend/
Kantar Ibope Media, Grupo de Mídia São Paulo. (2019). Online advertising spending in Brazil from 2015 to 2018 (in billion Brazilian reals). Statista. Statista Inc.. Accessed: July 13, 2020. https://www.statista.com/statistics/320033/brazil-internet-ad-spend/
Kantar Ibope Media, and Grupo de Mídia São Paulo. "Online Advertising Spending in Brazil from 2015 to 2018 (in Billion Brazilian Reals)." Statista, Statista Inc., 29 Jun 2019, https://www.statista.com/statistics/320033/brazil-internet-ad-spend/
Kantar Ibope Media & Grupo de Mídia São Paulo, Online advertising spending in Brazil from 2015 to 2018 (in billion Brazilian reals) Statista, https://www.statista.com/statistics/320033/brazil-internet-ad-spend/ (last visited July 13, 2020)
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