The statistic depicts the subjective influences on athletic footwear purchases by different categories. 48% of respondents felt that past experience with a brand was extremely important to their purchase decision.
How important are the following factors for your footwear purchases?*
Consumers who have purchased athletic footwear or apparel in the last year
Method of interview
Online panel
Supplementary notes
* Respondents were asked to rate the influence of different factors on their footwear purchase decisions.
**The share of respondents does not always add up to 100% because some small percentages were not given by the source.
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SportsOneSource. (June 2, 2014). How important are the following factors for your footwear purchases?* [Graph]. In Statista. Retrieved June 02, 2020, from https://www.statista.com/statistics/306054/survey-footwear-purchase-influences/
SportsOneSource. "How important are the following factors for your footwear purchases?*." Chart. June 2, 2014. Statista. Accessed June 02, 2020. https://www.statista.com/statistics/306054/survey-footwear-purchase-influences/
SportsOneSource. (2014). How important are the following factors for your footwear purchases?*. Statista. Statista Inc.. Accessed: June 02, 2020. https://www.statista.com/statistics/306054/survey-footwear-purchase-influences/
SportsOneSource. "How Important Are The following Factors for Your Footwear Purchases?*." Statista, Statista Inc., 2 Jun 2014, https://www.statista.com/statistics/306054/survey-footwear-purchase-influences/
SportsOneSource, How important are the following factors for your footwear purchases?* Statista, https://www.statista.com/statistics/306054/survey-footwear-purchase-influences/ (last visited June 02, 2020)
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