This statistic gives information on the number of mobile app buyers in the United States from 2013 to 2018. In 2016, approximately 82.3 million mobile users will have purchased at least one app for their mobile device during the calendar year. Paid apps often include premium features and content as well as less or no in-app mobile advertising.
Number of mobile app buyers in the United States from 2013 to 2018
(in millions)
*Forecast Mobile users who have purchased at least one app via an app store for use on their mobile device during the calendar year; excludes virtual goods and subscriptions; smartphone and tablet app buyers are not mutually exclusive.
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eMarketer. (February 5, 2015). Number of mobile app buyers in the United States from 2013 to 2018 (in millions) [Graph]. In Statista. Retrieved September 21, 2020, from https://www.statista.com/statistics/383875/us-number-of-mobile-app-buyers/
eMarketer. "Number of mobile app buyers in the United States from 2013 to 2018 (in millions)." Chart. February 5, 2015. Statista. Accessed September 21, 2020. https://www.statista.com/statistics/383875/us-number-of-mobile-app-buyers/
eMarketer. (2015). Number of mobile app buyers in the United States from 2013 to 2018 (in millions). Statista. Statista Inc.. Accessed: September 21, 2020. https://www.statista.com/statistics/383875/us-number-of-mobile-app-buyers/
eMarketer. "Number of Mobile App Buyers in The United States from 2013 to 2018 (in Millions)." Statista, Statista Inc., 5 Feb 2015, https://www.statista.com/statistics/383875/us-number-of-mobile-app-buyers/
eMarketer, Number of mobile app buyers in the United States from 2013 to 2018 (in millions) Statista, https://www.statista.com/statistics/383875/us-number-of-mobile-app-buyers/ (last visited September 21, 2020)
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