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Gaming categories preferred by women in Great Britain 2013

This statistic displays the gaming categories preferred by women in Great Britain in 2013. Among women, 65.8 percent reported preferring to play puzzle games. Action and arcade games were also popular among women.

Women's preferred gaming categories in Great Britain in 2013

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Source

Release date

December 2014

Region

United Kingdom (Great Britain)

Survey time period

July to November 2013*

Number of respondents

403 respondents

Age group

15 years or older

Special properties

women

Supplementary notes

* The source provides the following information regarding survey methodology:
Each respondent is asked to complete a paper questionnaire covering attitudes, product ownership, shopping, media behaviour, etc., keep an e-diary detailing their activities on a half hourly basis over a seven day period, and download an app onto their smartphone which passively measures their mobile phone behaviour over a four-week period (New for TouchPoints5 on a sub sample only).
** 28 day reach

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Statistics on "Women and media in the United Kingdom (UK)"

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