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Programmatic spending increase in the U.S. 2014, by channel
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Programmatic spending increase in the U.S. 2014, by channel
Increase in programmatic spending according to brands and agencies in the United States in 2014, by channel
The graph shows increase in programmatic spending according to brands and agencies in the United States in 2014, broken down by channel. The source found that 58 percent of respondents said they would increase their programmatic spending on display advertising by the end of 2014.
Increase in programmatic spending according to brands and agencies in the United States in 2014, by channel
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Description
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More information
The graph shows increase in programmatic spending according to brands and agencies in the United States in 2014, broken down by channel. The source found that 58 percent of respondents said they would increase their programmatic spending on display advertising by the end of 2014.
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- Release date
- August 2014
- Region
- United States
- Survey time period
- June 2014
- Number of respondents
- 175 respondents
- Age group
- 18 years and older
- Special properties
- among senior brand, agency and publisher clients of AOL; expected spending growth in the following six months
Source
- Show sources information
- Show publisher information
- Release date
- August 2014
More information
- Region
- United States
- Survey time period
- June 2014
- Number of respondents
- 175 respondents
- Age group
- 18 years and older
- Special properties
- among senior brand, agency and publisher clients of AOL; expected spending growth in the following six months
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Statistics on "Programmatic advertising in the United Kingdom (UK)"
- Overview
The most important statistics
- Programmatic display advertising spending in Europe from 2012 to 2017 (in million euros)Europe: programmatic display ad spend 2012-2017
- Penetration rate of programmatic advertising in selected countries in Europe in 2017*Penetration of programmatic advertising in Europe 2017, by country
- Advertising expenditure on programmatic digital displays in the United Kingdom (UK) from 2013 to 2016 (in billion GBP)*Programmatic digital display ad spending in the United Kingdom (UK) 2013-2016
- Share of digital display ad sales sold programmatically in the United Kingdom (UK) from 2013 to 2017Programmatic share of digital display ad sales in the United Kingdom (UK) 2013-2017
- Share of digital advertising expenditure in the United Kingdom (UK) in 2015 and 2019, by sales methodShare of digital advertising spending in the UK 2015 and 2019, by sales method
- Automated trading by format
The most important statistics
- Expenditure on programmatic digital display advertising in the United Kingdom (UK) from 2013 to 2016, by device (in million GBP)*Programmatic digital display ad spending in the UK 2013-2016, by device
- Share of programmatic advertising expenditure in the United Kingdom (UK) in 2015, by formatShare of programmatic advertising spending in the UK 2015, by format
- Advertising expenditure on programmatic digital display ads on desktops and laptops in the United Kingdom (UK) from 2013 to 2016 (in million GBP)*Desktop: programmatic digital display ad spending in the UK 2013-2016
- Growth of programmatic digital display advertising expenditure on desktops and laptops in the United Kingdom (UK) from 2013 to 2016*Programmatic desktop digital display ad spending growth in the UK 2013-2016
- Advertising expenditure on programmatic digital display ads on mobile phones and tablets in the United Kingdom (UK) from 2013 to 2016 (in million GBP)*Mobile programmatic digital display ad spending in the UK 2013-2016
- Growth of mobile programmatic digital display advertising expenditure in the United Kingdom (UK) from 2013 to 2016*Mobile programmatic digital display ad spending growth in the UK 2013-2016
- Marketer and publisher behavior
The most important statistics
- Share of marketers buying programmatic advertising in the United Kingdom (UK) in 2017, by channelProgrammatic advertising buying in the United Kingdom (UK) 2017, by channel
- Investment in programmatic advertising by share of budget in the United Kingdom (UK) in 2016Programmatic advertising investment in the UK 2016, by share of budget
- Planned distribution of direct and programmatic advertising impression sales by publishers in the United Kingdom (UK) as of May 2016Planned distribution of ad impression sales by publishers in the UK 2016
- Experience of publishing companies with header bidding in the United Kingdom (UK) in 2016Publisher experience with header bidding in the United Kingdom (UK) 2016
- Do you work with a header bidding container? Header bidding container usage by publishers in the United Kingdom (UK) 2016
- How many header bidding partners are you expecting to work with over the next 12 months?Publishers plans for header bidding partners in the United Kingdom (UK) 2016
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Marketers leading barriers to increasing programmatic ad spend 2015
- Spending on programmatic advertising in Finland 2014-2018, by deal type
- Share of programmatic buying of display advertising expenditure in Finland 2013-2017
- Spending on programmatic advertising in Finland 2014-2018
- Global programmatic ad expenditure 2013-2018
- Programmatic digital display ad spending growth in the UK 2013-2016
- Spending on programmatic advertising in Finland 2014-2018, by platform
- Programmatic share of digital display ad spending in the United Kingdom 2013-2016
- Programmatic display advertising spending in the Netherlands Q1 2013- Q3 2015
- Programmatic buying share of display advertising spending in France 2011-2015
- Market share of programmatic advertising in European countries 2014 and 2018
- Mobile share of programmatic display ad spending in the UK 2013-2016
- Reasons for investing in programmatic advertising according to agencies Europe 2015
- Digital advertising inventory in Australia 2015, by source & format
- Reasons for investing in programmatic advertising according to publishers Europe 2015
- Programmatic spending distribution in Canada Q2 2015, by marketplace type
- Open vs. private marketplace programmatic spend in the U.S. 2015
- Leading benefits of advanced TV advertising in the U.S. in 2018
- Programmatic advertising's use in Europe 2014, by organization type
- Leading challenges of advanced TV advertising in the U.S. in 2018
Studies
- Programmatic advertising
- Attitudes Towards Programmatic Advertising 2018
- Programmatic Advertising: le dinamiche del mercato
- Digital advertising in Europe
- Attitudes towards Programmatic Advertising in Europe 2015
- Attitudes Towards Programmatic Advertising October 2016
- Attitudes Towards Programmatic Advertising June 2016
- Advanced TV Trends
- Advertising in the United Kingdom (UK)
- Advertising worldwide
- Advertising in Europe
- 2014 U.S. State of the Video Industry Report
- 2014 Australian State of the Video Industry Report
- Media Economy Report, Vol. 4
- Q4 2017 Quarterly Mobile Index
Statistics on "Programmatic advertising in the United Kingdom (UK)"
- Programmatic display advertising spending in Europe from 2012 to 2017 (in million euros)
- Penetration rate of programmatic advertising in selected countries in Europe in 2017*
- Advertising expenditure on programmatic digital displays in the United Kingdom (UK) from 2013 to 2016 (in billion GBP)*
- Share of digital display ad sales sold programmatically in the United Kingdom (UK) from 2013 to 2017
- Share of digital advertising expenditure in the United Kingdom (UK) in 2015 and 2019, by sales method
- Expenditure on programmatic digital display advertising in the United Kingdom (UK) from 2013 to 2016, by device (in million GBP)*
- Share of programmatic advertising expenditure in the United Kingdom (UK) in 2015, by format
- Advertising expenditure on programmatic digital display ads on desktops and laptops in the United Kingdom (UK) from 2013 to 2016 (in million GBP)*
- Growth of programmatic digital display advertising expenditure on desktops and laptops in the United Kingdom (UK) from 2013 to 2016*
- Advertising expenditure on programmatic digital display ads on mobile phones and tablets in the United Kingdom (UK) from 2013 to 2016 (in million GBP)*
- Growth of mobile programmatic digital display advertising expenditure in the United Kingdom (UK) from 2013 to 2016*
- Share of marketers buying programmatic advertising in the United Kingdom (UK) in 2017, by channel
- Investment in programmatic advertising by share of budget in the United Kingdom (UK) in 2016
- Planned distribution of direct and programmatic advertising impression sales by publishers in the United Kingdom (UK) as of May 2016
- Experience of publishing companies with header bidding in the United Kingdom (UK) in 2016
- Do you work with a header bidding container?
- How many header bidding partners are you expecting to work with over the next 12 months?
- Leading barriers to increasing programmatic advertising spending according to marketers as of February 2015
- Spending on programmatic advertising in Finland by type of deal from 2014 to 2015, with a forecast to 2018 (in million euros)
- Share of programmatic buying of total display advertising expenditure in Finland from 2013 to 2016, with a forecast up to the 1st half of 2017
- Spending on programmatic advertising in Finland from 2014 to 2015, with a forecast to 2018 (in million euros)
- Programmatic advertising spending worldwide from 2013 to 2018 (in billion U.S dollars)
- Growth of programmatic digital display advertising expenditure in the United Kingdom (UK) from 2013 to 2016*
- Spending on programmatic advertising in Finland by platform from 2014 to 2015, with a forecast to 2018 (in million euros)
- Share of digital display advertising spending going on programmatic ads in the United Kingdom (UK) from 2013 to 2016*
- Programmatic display advertising expenditure in the Netherlands from 1st quarter 2013 to 3rd quarter 2015 (in million euros)*
- Share of programmatic expenditure among total display advertising investment in France from 2011 to 2015
- Market share of programmatic advertising in selected countries in Europe in 2014 and 2018*
- Mobile and tablet share of total programmatic digital display advertising expenditure in the United Kingdom (UK) from 2013 to 2016*
- Leading reasons for investing in programmatic advertising according to advertising agencies in Europe in 2015
- Distribution of digital advertising inventory in Australia in 3rd quarter 2015, by source and format
- Leading reasons for investing in programmatic advertising according to publishers in Europe in 2015
- Distribution of programmatic spending in Canada in 2nd quarter 2015, by marketplace type
- Distribution of programmatic spending in the United States in 2nd quarter 2015, by marketplace type
- Leading benefits of advanced TV advertising according to advertisers in the United States as of January 2018
- Use of programmatic advertising in EU-5 as of May 2014, by organization type
- Leading challenges of advanced TV advertising according to advertisers in the United States as of January 2018
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