North America mobile app install advertising spending 2017-2020

Mobile app install advertising expenditures in North America from 2017 to 2020 (in billion U.S. dollars)

North America mobile app install advertising spending 2017-2020 This statistic presents the mobile app install advertising expenditures in North America from 2017 to 2020. In 2017, there was a recorded advertising expenditure amount of 6.5 billion U.S. dollars throughout the entire North American region, while by 2020 this value has been forecasted to more than double reaching up to 12.9 billion U.S. dollars.
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Mobile app install advertising expenditures in North America from 2017 to 2020 (in billion U.S. dollars)

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Ad spending in billion U.S. dollars
2020*12.9
2019*11
20188.8
20176.5
Ad spending in billion U.S. dollars
2020*12.9
2019*11
20188.8
20176.5
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Description

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This statistic presents the mobile app install advertising expenditures in North America from 2017 to 2020. In 2017, there was a recorded advertising expenditure amount of 6.5 billion U.S. dollars throughout the entire North American region, while by 2020 this value has been forecasted to more than double reaching up to 12.9 billion U.S. dollars.
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Release date
December 2018
Region
North America
Survey time period
2017 to 2018
Supplementary notes
*Forecast
Source stated that the results primarily came from its own dataset which contained, 35 billion installs, 10 billion U.S. dollars in ad spending, and 70,000 apps in the sample.
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