According to December 2020 estimates, Ukraine was the fastest growing digital advertising market in Europe in 2020, with a year-on-year growth rate of 17 percent. Among Western European markets, Belgium ranked first, with seven percent. Hungary brought up the rear, with one percent growth. No market contracted.
Change in digital advertising spending in selected countries in Europe in 2020
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Statistics on Digital advertising in Europe
Overview
6
- Premium Statistic Global spending on internet advertising 2000-2024, by region
- Premium Statistic Digital Market Outlook: largest digital ad markets worldwide 2022
- Premium Statistic Fastest growing digital ad markets worldwide 2022
- Premium Statistic Growth of digital media budgets worldwide 2023, by format
- Premium Statistic Expected cuts in ad spend among selected global brands by region 2023
- Premium Statistic Digital advertising revenue in selected regions and countries in Europe 2021
Formats
7
- Premium Statistic Leading digital ad formats in EMEA 2022
- Premium Statistic Digital ad spending in Europe 2006-2021, by format
- Premium Statistic Display ad spend in Europe 2013-2021
- Premium Statistic Video ad spend in Europe 2020-2021
- Premium Statistic Search ad spend in Europe 2013-2021
- Premium Statistic Digital audio ad spend in Europe 2019-2021
- Premium Statistic Podcast ad spending in Europe 2018-2023
Social media
5
- Premium Statistic Social media ad spend in Europe 2016-2021
- Premium Statistic Social media ad spend in Europe 2019-2021, by format
- Premium Statistic Digital Market Outlook: social media advertising spending in European countries 2022
- Premium Statistic Most effective marketing channels for e-commerce in Europe 2020-2030
- Premium Statistic Share of social media users who clicked on sponsored posts 2021, by region
Mobile
4
- Premium Statistic Mobile ad spend in Europe 2017-2027
- Premium Statistic Share of mobile in digital ad spending in Europe 2017-2025
- Premium Statistic Barriers to the growth of mobile marketing in EMEA 2020-2021
- Premium Statistic Consumers who took no action on mobile advertising worldwide 2021, by region
Programmatic
6
- Premium Statistic Programmatic advertising market value in Europe 2017-2026
- Premium Statistic Largest programmatic markets in Europe 2021
- Premium Statistic Programmatic ad formats identified as growth areas in Europe 2022
- Premium Statistic Drivers of investment in programmatic advertising in Europe 2022
- Premium Statistic Barriers to programmatic ad investment in Europe 2022
- Premium Statistic Leading programmatic ad effectiveness metrics in Europe 2022, by stakeholder type
Marketer insights
7
- Premium Statistic Digital marketing priorities in EMEA 2022
- Premium Statistic Share of digital in marketing budgets in EMEA 2022
- Premium Statistic Digital marketing metrics used in EMEA 2022
- Premium Statistic Digital consumer behaviors important for marketing in EMEA 2022
- Premium Statistic Digital marketing growth barriers priorities in EMEA 2022
- Premium Statistic Willingness to pay for quality ad inventory in Europe 2022
- Premium Statistic Leading digital advertising concerns of marketers in Europe 2022
Further related statistics
11
- Distribution of retail digital advertising expenditure India 2020, by format
- Distribution of telecom digital advertising expenditure in India 2020, by format
- Leading design and build digital ad agencies in the UK 2019
- Share of direct and programmatic ad spends in digital ad industry India 2016-2022
- Digital ad spend growth in Sweden 2021, by format
- Argentina: digital ad spend growth 2017-2021
- Uruguay: digital ad spend 2016-2017
- Ecuador: digital ad spend 2012-2021
- Digital ad spending of the U.S. entertainment industry 2016-2021
- Expenditure share of the digital advertising industry in India 2016-2022, by format
- Digital share of ad spend in Sweden 2015-2021
Further Content: You might find this interesting as well
Statistics
- Distribution of retail digital advertising expenditure India 2020, by format
- Distribution of telecom digital advertising expenditure in India 2020, by format
- Leading design and build digital ad agencies in the UK 2019
- Share of direct and programmatic ad spends in digital ad industry India 2016-2022
- Digital ad spend growth in Sweden 2021, by format
- Argentina: digital ad spend growth 2017-2021
- Uruguay: digital ad spend 2016-2017
- Ecuador: digital ad spend 2012-2021
- Digital ad spending of the U.S. entertainment industry 2016-2021
- Expenditure share of the digital advertising industry in India 2016-2022, by format
- Digital share of ad spend in Sweden 2015-2021
Magna. (December 7, 2020). Change in digital advertising spending in selected countries in Europe in 2020 [Graph]. In Statista. Retrieved February 01, 2023, from https://www.statista.com/statistics/448910/ranking-of-digital-advertising-spending-growth-in-europe/
Magna. "Change in digital advertising spending in selected countries in Europe in 2020." Chart. December 7, 2020. Statista. Accessed February 01, 2023. https://www.statista.com/statistics/448910/ranking-of-digital-advertising-spending-growth-in-europe/
Magna. (2020). Change in digital advertising spending in selected countries in Europe in 2020. Statista. Statista Inc.. Accessed: February 01, 2023. https://www.statista.com/statistics/448910/ranking-of-digital-advertising-spending-growth-in-europe/
Magna. "Change in Digital Advertising Spending in Selected Countries in Europe in 2020." Statista, Statista Inc., 7 Dec 2020, https://www.statista.com/statistics/448910/ranking-of-digital-advertising-spending-growth-in-europe/
Magna, Change in digital advertising spending in selected countries in Europe in 2020 Statista, https://www.statista.com/statistics/448910/ranking-of-digital-advertising-spending-growth-in-europe/ (last visited February 01, 2023)
Change in digital advertising spending in selected countries in Europe in 2020 [Graph], Magna, December 7, 2020. [Online]. Available: https://www.statista.com/statistics/448910/ranking-of-digital-advertising-spending-growth-in-europe/