In 2023, the United Kingdom had the largest market for digital display advertising in Europe at over 15.65 billion euros. Germany and France followed, with approximately 6.03 billion and 4.45 billion euros, respectively. Total European digital display ad spend stood at approximately 48 billion euros that year.
Leading digital display advertising markets in Europe in 2023, by spending
(in million euros)
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IAB Europe. (June 12, 2024). Leading digital display advertising markets in Europe in 2023, by spending (in million euros) [Graph]. In Statista. Retrieved September 20, 2024, from https://www.statista.com/statistics/455008/europe-fastest-growing-display-ad-markets/
IAB Europe. "Leading digital display advertising markets in Europe in 2023, by spending (in million euros)." Chart. June 12, 2024. Statista. Accessed September 20, 2024. https://www.statista.com/statistics/455008/europe-fastest-growing-display-ad-markets/
IAB Europe. (2024). Leading digital display advertising markets in Europe in 2023, by spending (in million euros). Statista. Statista Inc.. Accessed: September 20, 2024. https://www.statista.com/statistics/455008/europe-fastest-growing-display-ad-markets/
IAB Europe. "Leading Digital Display Advertising Markets in Europe in 2023, by Spending (in Million Euros)." Statista, Statista Inc., 12 Jun 2024, https://www.statista.com/statistics/455008/europe-fastest-growing-display-ad-markets/
IAB Europe, Leading digital display advertising markets in Europe in 2023, by spending (in million euros) Statista, https://www.statista.com/statistics/455008/europe-fastest-growing-display-ad-markets/ (last visited September 20, 2024)
Leading digital display advertising markets in Europe in 2023, by spending (in million euros) [Graph], IAB Europe, June 12, 2024. [Online]. Available: https://www.statista.com/statistics/455008/europe-fastest-growing-display-ad-markets/