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In which areas does your company use, or plan to use, big data analysis?*

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Departmental distribution of big data projects 2015 This graph presents the results of a survey, conducted by BARC in 2014/15, into the current and planned distribution of big data projects within companies. At the beginning of 2015, 25 percent of respondents indicated that their company's marketing department had already begun using big data analysis.
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In usePlanned within 12 monthsPlanned in long term
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In usePlanned within 12 monthsPlanned in long term
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Description Source More information
This graph presents the results of a survey, conducted by BARC in 2014/15, into the current and planned distribution of big data projects within companies. At the beginning of 2015, 25 percent of respondents indicated that their company's marketing department had already begun using big data analysis.
Show more
Release date
July 2015
Region
Worldwide, North America, Europe
Survey time period
December 2014 to February 2015
Number of respondents
423 respondents
Method of interview
Online survey
Supplementary notes
* Multiple responses were possible.

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