Petroc Taylor
Research expert covering global developments in the use of data
Get in touch with us nowIBM generated around 62 billion U.S. dollars in revenue in 2023, an increase of around 1.5 billion U.S. dollars on the previous year. The firm's yearly revenue has trended downward over the past decade, having previously exceeded the 100 billion U.S. dollar mark. Despite this, the firm remains one of the most valuable technology brands in the world behind the likes of Apple ,Google, Amazon, and Microsoft.
IBM’s response to a shifting market
A tech giant since the nineties, IBM has faced struggles adjusting to changes in the marketplace. Recently the company has focused on what it terms “strategic imperatives”: getting rid of low-margin businesses and investing in high-margin businesses. At the end of 2018, for example, IBM sold IBM WebSphere Commerce to HCL Technologies for 1.8 billion U.S. dollars. IBM is still very profitable, although not at the level as between 2006 and 2012. Reflecting the changing demands of digital transformation, the largest source of IBM’s revenue for fiscal year 2020 now comes from its technology services and cloud platforms business segment, which specializes in helping organizations integrate their traditional infrastructure into a multicloud environment.
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* For commercial use only
Basic Account
Starter Account
Professional Account
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.