U.S. visual content access prior to purchase 2016

This statistic presents the frequency of visual content access prior to purchase according to a survey of consumers in the United States. During the September 2016 survey period, 40 percent of respondents stated that they always viewed visual content such as photos or videos before buying.

How often do consumers seek out visual content prior to purchase?

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Source

Release date

September 2016

Region

United States

Survey time period

September 2016

Number of respondents

1,144 respondents

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