Survey: share of natural cosmetics purchased in Italy in 2016, by gender

This chart illustrates the share of natural cosmetics purchased over the total amount in Italy in 2016, broken down by gender. As of the survey period, about 60 percent of female respondents answered that between 25 and 75 percent of their purchases of cosmetics were natural cosmetic products, while only 50 percent of male respondents did the same.

Over the total amount of cosmetics purchased, what percentage were natural cosmetics?

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Source

Release date

March 2016

Region

Italy

Number of respondents

1,492 respondents

Age group

18 years and older

Special properties

consumers who purchased natural cosmetics at least once in the three months prior to survey

Supplementary notes

The original survey question was phrased by the source as follows: “Fatto 100 il totale dei cosmetici da te acquistati, qual é la percentuale dedicata all'acquisto di cosmetici naturali?".

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