In 2023, chain stores were the predominant sales channel of the kimono retail market in Japan, accounting for over 36 percent of the retail sales value in the country. That year, the domestic retail sales value of kimono amounted to about 224 billion Japanese yen.
Sales distribution of the domestic kimono retail market in Japan in 2023, by sales channel
Survey targets were manufacturers, wholesalers and retailers of kimonos and its peripheral goods.
Figures include pure-silk kimonos, pongee kimonos, obi (a band for kimono), recycled kimonos, accessories to wear with kimonos, yukata, and
kimonos made with synthetic fiber fabrics. No rental kimonos are included.
The category "others" include the sales of kimonos at kimono-dressing schools, mass merchandisers, total clothing retailers, and direct sales at the wholesalers and manufacturers.
Figures may not add up to 100 percent due to rounding by the source.
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Yano Research. (April 25, 2024). Sales distribution of the domestic kimono retail market in Japan in 2023, by sales channel [Graph]. In Statista. Retrieved November 01, 2024, from https://www.statista.com/statistics/696731/japan-kimono-retail-market-sales-share-by-channel/
Yano Research. "Sales distribution of the domestic kimono retail market in Japan in 2023, by sales channel." Chart. April 25, 2024. Statista. Accessed November 01, 2024. https://www.statista.com/statistics/696731/japan-kimono-retail-market-sales-share-by-channel/
Yano Research. (2024). Sales distribution of the domestic kimono retail market in Japan in 2023, by sales channel. Statista. Statista Inc.. Accessed: November 01, 2024. https://www.statista.com/statistics/696731/japan-kimono-retail-market-sales-share-by-channel/
Yano Research. "Sales Distribution of The Domestic Kimono Retail Market in Japan in 2023, by Sales Channel." Statista, Statista Inc., 25 Apr 2024, https://www.statista.com/statistics/696731/japan-kimono-retail-market-sales-share-by-channel/
Yano Research, Sales distribution of the domestic kimono retail market in Japan in 2023, by sales channel Statista, https://www.statista.com/statistics/696731/japan-kimono-retail-market-sales-share-by-channel/ (last visited November 01, 2024)
Sales distribution of the domestic kimono retail market in Japan in 2023, by sales channel [Graph], Yano Research, April 25, 2024. [Online]. Available: https://www.statista.com/statistics/696731/japan-kimono-retail-market-sales-share-by-channel/
