In 2021, Snap Inc reported 792.7 million U.S. dollars in sales and marketing expenditure, an increase of roughly 237 million U.S. dollars on the previous year. The most significant year on year increase that the camera and social media company has seen in sales and marketing expenditure was from 2016 to 2017, when expenses rose by almost 400 million U.S. dollars.
Annual sales and marketing expenditure of Snap from 2015 to 2021 (in million U.S. dollars)
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Snap Inc.. (February 3, 2022). Annual sales and marketing expenditure of Snap from 2015 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved July 03, 2022, from https://www.statista.com/statistics/668082/annual-snap-marketing-spend/
Snap Inc.. "Annual sales and marketing expenditure of Snap from 2015 to 2021 (in million U.S. dollars)." Chart. February 3, 2022. Statista. Accessed July 03, 2022. https://www.statista.com/statistics/668082/annual-snap-marketing-spend/
Snap Inc.. (2022). Annual sales and marketing expenditure of Snap from 2015 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: July 03, 2022. https://www.statista.com/statistics/668082/annual-snap-marketing-spend/
Snap Inc.. "Annual Sales and Marketing Expenditure of Snap from 2015 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 3 Feb 2022, https://www.statista.com/statistics/668082/annual-snap-marketing-spend/
Snap Inc., Annual sales and marketing expenditure of Snap from 2015 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/668082/annual-snap-marketing-spend/ (last visited July 03, 2022)