In 2021, the average number of weekly brand posts on Facebook was 5.5 across all examined verticals. The leading media brands produced an average of 53.5 posts on their social network every week. In contrast, food and beverage brands generated an average of 2.5 posts weekly. Additionally, whilst Influencers posted fewer than the average amount of posts per week, they generated the highest level of engagement of all monitored industries.
Average number of weekly brand posts on Facebook in 2021, by vertical
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DIW. (February 24, 2021). Average number of weekly brand posts on Facebook in 2021, by vertical [Graph]. In Statista. Retrieved June 27, 2022, from https://www.statista.com/statistics/795283/daily-facebook-brand-posts-by-vertical/
DIW. "Average number of weekly brand posts on Facebook in 2021, by vertical." Chart. February 24, 2021. Statista. Accessed June 27, 2022. https://www.statista.com/statistics/795283/daily-facebook-brand-posts-by-vertical/
DIW. (2021). Average number of weekly brand posts on Facebook in 2021, by vertical. Statista. Statista Inc.. Accessed: June 27, 2022. https://www.statista.com/statistics/795283/daily-facebook-brand-posts-by-vertical/
DIW. "Average Number of Weekly Brand Posts on Facebook in 2021, by Vertical." Statista, Statista Inc., 24 Feb 2021, https://www.statista.com/statistics/795283/daily-facebook-brand-posts-by-vertical/
DIW, Average number of weekly brand posts on Facebook in 2021, by vertical Statista, https://www.statista.com/statistics/795283/daily-facebook-brand-posts-by-vertical/ (last visited June 27, 2022)