According to a study from 2020 on the median Twitter advertising cost-per-click (CPC) worldwide it was found that in the first quarter of 2020, Twitter's CPC stood at 0.58 U.S. dollars. In the same quarter in 2019 the Twitter CPC only reached 0.39 U.S. dollars.
Twitter advertising median cost-per-click (CPC) worldwide from 1st quarter 2017 to 1st quarter 2020 (in U.S. dollars)
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HDMZ. (June 30, 2020). Twitter advertising median cost-per-click (CPC) worldwide from 1st quarter 2017 to 1st quarter 2020 (in U.S. dollars) [Graph]. In Statista. Retrieved September 27, 2023, from https://www.statista.com/statistics/872559/twitter-cost-per-click/
HDMZ. "Twitter advertising median cost-per-click (CPC) worldwide from 1st quarter 2017 to 1st quarter 2020 (in U.S. dollars)." Chart. June 30, 2020. Statista. Accessed September 27, 2023. https://www.statista.com/statistics/872559/twitter-cost-per-click/
HDMZ. (2020). Twitter advertising median cost-per-click (CPC) worldwide from 1st quarter 2017 to 1st quarter 2020 (in U.S. dollars). Statista. Statista Inc.. Accessed: September 27, 2023. https://www.statista.com/statistics/872559/twitter-cost-per-click/
HDMZ. "Twitter Advertising Median Cost-per-click (Cpc) Worldwide from 1st Quarter 2017 to 1st Quarter 2020 (in U.S. Dollars)." Statista, Statista Inc., 30 Jun 2020, https://www.statista.com/statistics/872559/twitter-cost-per-click/
HDMZ, Twitter advertising median cost-per-click (CPC) worldwide from 1st quarter 2017 to 1st quarter 2020 (in U.S. dollars) Statista, https://www.statista.com/statistics/872559/twitter-cost-per-click/ (last visited September 27, 2023)
Twitter advertising median cost-per-click (CPC) worldwide from 1st quarter 2017 to 1st quarter 2020 (in U.S. dollars) [Graph], HDMZ, June 30, 2020. [Online]. Available: https://www.statista.com/statistics/872559/twitter-cost-per-click/