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Social media ads CPC worldwide 2021, by platform

Published by Statista Research Department, Jan 10, 2023
As of October 2021, cost-per-click (CPC) of YouTube ads stood at 3.21 U.S. dollars. Among the social networks presented in the data set, LinkedIn hat the highest CPC, with 5.26 U.S. dollars whereas twitter had the lowest CPC with 0.38 U.S. dollars.

Cost-per-click (CPC) of ads on selected social media platforms worldwide as of October 2021 (in U.S. dollars)

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Release date

October 2021

Region

Worldwide

Survey time period

as of October 2021

Supplementary notes

The source does not provide a survey date. The date provided is the publication date.

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Statistics on " Social media advertising and marketing worldwide "

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Statistics on Social media advertising and marketing worldwide

Overview

8

Usage

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Metrics

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Effectiveness & ROI

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Market leaders

5

Consumers

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