Marketing related use of AI worldwide 2018, by region

This statistic presents the marketing-related use of artificial intelligence according to industry professionals worldwide as of January 2018, by region. According to the findings, 51 percent of respondents in North America stated that their primary marketing-related use of artificial intelligence was to analyze data. The same was true for 52 percent of respondents from Europe and 49 percent of those from the Asian-Pacific region.

Marketing-related use of artificial intelligence (AI) according to industry professionals worldwide as of January 2018, by region

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Source

Release date

February 2018

Region

Worldwide

Survey time period

November 2017 to January 2018

Number of respondents

341 respondents

Age group

18 years and older

Special properties

marketing, creative, and technology professionals in the digital industry

Supplementary notes

Question: What is your organization currently using AI for?

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Statistics on "AI use in marketing"

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