Planned increase in AI-enabled marketing initiatives worldwide 2018

The statistic shows data on the planned increase in spending on artificial intelligence (AI) related initiatives in near future according to marketers worldwide as of May 2018. According to the study from Quantcast, the majority of global marketers were expecting to spend between 25 and 49 percent more on AI-enabled marketing within the following three years.

Planned increase in spending on artificial intelligence (AI) related initiatives in near future according to marketers worldwide as of May 2018

Share of respondents
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Sources

Release date

January 2019

Region

Worldwide

Survey time period

May 2018

Number of respondents

504 respondents

Special properties

among high-level marketing executives

Supplementary notes

Question: How much do you plan to increase your spending on AI-related initiatives in the next 2-3 years?

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Statistics on "AI use in marketing"

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