According to YouGov's ratings, Premier Inn was the most popular hotel brand in the UK as of the second quarter of 2024. During that period, 78 percent of respondents stated they had a positive opinion of the brand. It was followed by Travelodge, with 59 percent stating they liked the brand.
Most popular hotel brands in the United Kingdom in 2nd quarter of 2024
Figures represent the share of respondents holding a positive opinion of each brand according to YouGov Ratings.
The data has been weighted by YouGov to be nationally representative of demographics in Great Britain.
Release date is date of access.
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YouGov. (August 5, 2024). Most popular hotel brands in the United Kingdom in 2nd quarter of 2024 [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/951262/most-popular-hotel-brands-uk/
YouGov. "Most popular hotel brands in the United Kingdom in 2nd quarter of 2024." Chart. August 5, 2024. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/951262/most-popular-hotel-brands-uk/
YouGov. (2024). Most popular hotel brands in the United Kingdom in 2nd quarter of 2024. Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/951262/most-popular-hotel-brands-uk/
YouGov. "Most Popular Hotel Brands in The United Kingdom in 2nd Quarter of 2024." Statista, Statista Inc., 5 Aug 2024, https://www.statista.com/statistics/951262/most-popular-hotel-brands-uk/
YouGov, Most popular hotel brands in the United Kingdom in 2nd quarter of 2024 Statista, https://www.statista.com/statistics/951262/most-popular-hotel-brands-uk/ (last visited October 31, 2024)
Most popular hotel brands in the United Kingdom in 2nd quarter of 2024 [Graph], YouGov, August 5, 2024. [Online]. Available: https://www.statista.com/statistics/951262/most-popular-hotel-brands-uk/