Absolute monthly reach of Facebook in the Netherlands 2017-2019, by device

This statistic shows how many online users were exposed to the brand Facebook in the Netherlands, either through a desktop, tablet or smartphone, from July 2017 to July 2019 (in thousands). Reach is normally defined as the percentage of visitors that visited specific content at least once during a certain period. The Netherlands has two different methods to measure online reach (in Dutch: bereik) of brands: GfK DAM and the "Nederlands Online Bereiksonderzoek" or NoBO. The numbers provided here are from the latter.

According to NoBO, Facebook had an online reach of 11.9 million in the Netherlands in July 2019. This is an increase when compared to the same period one year before. Dutch audiences were most exposed to Facebook on their smartphone. Facebook was deemed to be the Netherlands' second biggest social media platform.
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Monthly reach of Facebook in the Netherlands from July 2017 to July 2019, by device
(in 1,000s)
TotalDesktop/laptopTabletSmartphone
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