Beauty tech

Statista trend report on the AI- and AR-powered technology applications in the global beauty market

Beauty tech

For the consumer goods industry, the past decade has been about boosting growth by conquering e-commerce. Now that online shopping has become a ubiquitous presence in the lives of consumers, the next step is to integrate online decision-making and purchasing processes into the physical world. This is where technologies that harness the power of data, artificial intelligence (AI), and augmented reality (AR) come in to build a seamless transition. Many retailers and consumer goods companies are already aware of this need and seeking to deliver a perfectly calibrated, personalized experience for their customers. The beauty and cosmetics industry is the latest where smart technologies can create solutions that will positively impact the way consumers purchase products and interact with brands both in-store and online. And it is called beauty tech: AI- and AR-based tools and software that can run skin diagnostics, predict beauty-related consumer needs, simulate appearances, and make informed and smart recommendations.

This report looks into the three segments of the beauty market and their potential for beauty tech: cosmetics, personal care, and skin care. It provides further insights into consumer awareness and adoption of various beauty tech apps. Additionally, the report analyzes the innovation and technology strategies and practices of the world's leading cosmetics companies.

Table of contents

Beauty tech overview

  • Beauty tech explained
  • Market overview

Key markets in beauty tech
  • Revenue in selected countries
  • Spotlight on France

Consumer readiness
  • Beauty tech usage behavior
  • Beauty tech apps

  • Market outlooks
  • Beauty tech accelerators

Statista report shop

Explore all Statista reports

We provide information on industries, companies, consumers, trends, countries, and politics, covering the latest and most important issues in a condensed format.


Get in touch with us. We are happy to help.
Statista Locations
Contact Meredith Alda
Meredith Alda
Sales Manager– Contact (United States)

Mon - Fri, 9am - 6pm (EST)

Contact Yolanda Mega
Yolanda Mega
Operations Manager– Contact (Asia)

Mon - Fri, 9am - 5pm (SGT)

Contact Kisara Mizuno
Kisara Mizuno
Senior Business Development Manager– Contact (Asia)

Mon - Fri, 10:00am - 6:00pm (JST)

Contact Lodovica Biagi
Lodovica Biagi
Director of Operations– Contact (Europe)

Mon - Fri, 9:30am - 5pm (GMT)

Contact Carolina Dulin
Carolina Dulin
Group Director - LATAM– Contact (Latin America)

Mon - Fri, 9am - 6pm (EST)