shopDisney brand profile in the United States 2022
When it comes to toys and baby online shop users, brand awareness of shopDisney is at 80% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is shopDisney in the United States?
In total, 37% of U.S. toys and baby online shop users say they like shopDisney. However, in actuality, among the 80% of U.S. respondents who know shopDisney, 46% of people like the brand.
What is the usage share of shopDisney in the United States?
All in all, 26% of toys and baby online shop users in the United States use shopDisney. That means, of the 80% who know the brand, 32% use them.
How loyal are the customers of shopDisney?
Around 22% of toys and baby online shop users in the United States say they are likely to use shopDisney again. Set in relation to the 26% usage share of the brand, this means that 85% of their customers show loyalty to the brand.
What's the buzz around shopDisney in the United States?
In June 2022, about 25% of U.S. toys and baby online shop users had heard about shopDisney in the media, on social media, or in advertising over the past three months. Of the 80% who know the brand, that's 31%, meaning at the time of the survey there's some buzz around shopDisney in the United States.
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